John Maeda x Reebok ERS 5000 Maeda Reduce

July 22nd, 2009 by | No comments


reebok ers 5000 maeda reduce 2 570x379 John Maeda x Reebok ERS 5000 Maeda Reduce

John Maeda’s mathematically-inclined Reebok designs have shown us how far patterns can go on sneakers.  For his latest effort, Maeda got back to basics and literally took a page from his own book.  The Reebok ERS 5000 Maeda Reduce doesn’t look like a fractal or a chalkboard, but it does immediately catch your eye.  These are done in a shiny metallic silver leather with just a single ‘equation’ on the toe.  His first of The Laws of Simplicity sums it up nicely: “The simplest way to achieve simplicity is through thoughtful reduction.”  These are available at select Reebok retailers worldwide.  via HB

reebok ers 5000 maeda reduce 1 570x379 John Maeda x Reebok ERS 5000 Maeda Reduce

reebok ers 5000 maeda reduce 3 570x379 John Maeda x Reebok ERS 5000 Maeda Reduce

reebok ers 5000 maeda reduce 4 570x379 John Maeda x Reebok ERS 5000 Maeda Reduce

reebok ers 5000 maeda reduce 5 570x367 John Maeda x Reebok ERS 5000 Maeda Reduce

Filed under: Collaboration, Reebok //





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