Over the last week or so, we’ve been keeping you on top of the new collaboration project between Nike Sportswear and UK rapper, Dizzee Rascal. The two sides have joined forces to create a special new version of the Air Max 90 to help celebrate the release of Dizzee’s new album, Tongue N’ Cheek. Yesterday, a launch event was held to officially introduce the collaboration and present the fresh new shoe in person to attendees. As expected, Dizzee Rascal was in the house to show off the kicks and discuss the inspiration and process behind the design. As mentioned in previous posts, the Tongue N’ Cheek Air Max 90 will be dropping today at Nike Sportswear London, so if you’re in the area, you might want to stop by before they’re gone. If you miss out on the kicks, take consolation in the fact that at least you will be able to cop Dizzee Rascals new album when it hits stores next week. Via Freshness.