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Apparently Jordan Brand is moving into their second phase of newspeak-style brainwashing. First, they re-wrote the rules on hybrid design with the Air Jordan Force Fusion series and now they’re actually remaking the meanings of words! When they launched back in May, Project Bluefoot’s initial goal was to have the public “design the Air Jordan XXV.”
The July 25th deadline came and went, and since then, we’ve seen the finished Air Jordan XXV (25). Turns out, it looks very little like Tom Matic’s winning images, so while this was a competition, it wasn’t to design the AJ25, but rather, a nifty prototype that we would probably buy if it ever came out.
While both carry the Jumpman insignia and are quite sleek, Matic’s design separates the front and rear sole, features an essentially blank side panel and a unique hook instead of the top eyelet. One of the coolest things about his version is how Boreas and Notus, the Greek gods of North and South winds, respectively, inspired the sweeping lines, following in the AJ line’s tradition of wind/air(craft) design cues. Take a look at his 8.5 rated submission, along with the rest of the top 10 after the jump.


















November 6th, 2009 at 10:27 am
all of these look better than 2010′s
November 6th, 2009 at 10:32 am
So if these designs were legit it seems like JB decided instead to go with something that was worse than all of them…wtf were they thinking?!?!
November 6th, 2009 at 10:52 am
All of these are better than the actual Jordan 25. very very sad JB
November 6th, 2009 at 10:55 am
I’m diggin the first and the S.T.S someone with brains finally designing them!
November 6th, 2009 at 12:55 pm
The one that won is the only halfway decent make-up.
November 6th, 2009 at 5:31 pm
so futuristic all these shoes are like martian shit go back in the day retro style shoes jordan all this dreamm wanna be don’t know what they want maybe i don’t as well but my opinion is far out all these are a no go for me
November 6th, 2009 at 8:49 pm
the only shoe up there that deserves ANY respect is those black/red/white jawns with the red elephant print (frederic roy design). i’d actually go out and cop those. im starting to believe whoever’s in charge at JB must be trying to sabotage the line or something. and if they actually release those “hubcap xxv’s” i think im joining the “retros only” crowd.
November 7th, 2009 at 8:06 am
any of these would have been better then the bull they call a jordan thats coming next year!
November 7th, 2009 at 8:40 pm
this is exactly why sneakers from the 70′s and 80′s are still better than 99% of the garbage that comes out now. people actually put pencil to paper and made things… now everything looks like futuristic photoshop bullshit. all of these designs look like reeboks… i say bring the jordan line to an END… this has to stop SOON…
December 5th, 2009 at 9:55 pm
^^^^Co Sign
The jordan Brand staff needs to just retire! Plz!
As far as the sneakers! They look Like the shoes you NEVER BUY in a Store! The first reb blk and wht kicks are alrite but looks like something already out! THe last one is ok. Seem like a lebron based shoe though!
DIE ALL FUSHIONS! except spizikes!