DJ AM + DJ Premier x Nike Sportswear – Launch Event Recap

January 8th, 2010 by | 7 comments


nike djam djpremier release recap 01 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

The DJ AM/DJ Premier Launch Event went off without a hitch on Thursday night, as an eager crowd packed the Nike Sportswear store at 21 Mercer to celebrate the release of the DJ AM Nike Dunk High and DJ Premier Nike Air Force 1. A few lucky individuals got their hands on the exclusive two-pair package that came accompanied with DJ Premier’s autograph and two customized Serrato vinyls, one that matched each pair. All of the sales generated from the package, which was priced at $260, went right to the DJ AM Memorial Fund. Spirits were high as DJ Premier provided the music, and the launch event turned out a success, one that DJ AM himself would’ve been proud of.

If you missed out on the package, you can still get your DJ AM Nike Dunk High and DJ Premier Nike Air Force 1 this Saturday, but without the commemorative packaging. For those out West, a similar launch event will take place at Nike Sportswear at The Montalban. In the meantime, check out the pics for an inside look at the event space, notable faces, and package contents, and look out for our Celebrity Feet feature for this event.

nike djam djpremier release recap 08 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 02 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 04 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 03 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap
nike djam djpremier release recap 05 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 13 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 14 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 06 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 07 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap
nike djam djpremier release recap 09 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 10 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 11 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

nike djam djpremier release recap 12 DJ AM + DJ Premier x Nike Sportswear   Launch Event Recap

Filed under: Collaboration, Dunk, Events, Nike Air Force 1s, Upcoming Sneakers //





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