February 17, 2010 BY John Kim / 0
Over a month has passed since the devastating earthquake the shook the small island of Haiti and captivated the entire world. Many countries were quick to lend hands, but in dire situations like these, emotional support is also welcome. Nike Basketball took a trip to Forest Park Elementary School in Southern Florida, a school with a 60% Haitian population, to create a piece of artwork meant sent a message of hope, love and empathy to the Haitian people. The tag line reads ‘Kinbe Pa Lage’, which translates to ‘Hold on tight, don’t let go’. The artwork was placed on a Nike Basketball t-shirt, and was placed for sale at $25 a piece at Nike retailers, with all proceeds going to Mercy Corps and Architecture for Humanity, two of Nike’s partners in the Haitian Relief Effort. You can now do your part by purchasing a t-shirt from Nike Basketball.