100305

Classics Revisited: Nike Air Zoom Generation – Wear-Test Sample

Classics Revisited: Nike Air Zoom Generation – Wear-Test Sample

nike-lebron-zoom-generation-1-06

Though not technically a classic, we get a glimpse at what could have been a classic.

As Dr. J retired in ’84, a young rookie by the name of Michael Jordan would carry the torch and change the game of basketball forever. But everyone knew his reign couldn’t last forever, and as he faded out in 2003, the torch would be carried on by another promising up and comer- Lebron James. The talented baller from Akron, Ohio would occupy the vacant throne for the new generation; fitting for his moniker of King James. And what took Nike $90M to secure Lebron, would be the beginning of a new powerhouse signature line. As the new Air Max Lebron VII continues to cause a stir since its debut, we reflect upon where it all started- the Nike Zoom Generation. Specifically a look at a sample that only few have had the privilege to see first hand. Check out the entire feature at SneakersNews HD.

hd-sneakernews-banner

Latest News

Air Jordan 4 SB "Summit White/Navy" Releasing March 2025

Nike SB’s crossover efforts with Jordan Brand led to the creation of the Air Jordan 4 SB in 2023, amounting to what many crown as...

by Sneaker News 1 hour
308

On Air Reveals Nike Is Sticking To What It Knows Best: Innovation And Creating Moments

The Nike Sports Research Lab is ground zero for Nike’s mad experiments before they hit market. Every comfort and performance-based foundation of Nike’s, whether it...

by John Kim 2 hours
524

adidas Fumbled Giannis Antetokounmpo By Not Offering A Contract To Thanasis

With so many superstar athletes acting as pivotal brand ambassadors for the industry’s major players, the signature basketball business has never been this competitive —...

by Sneaker News 3 hours
227