If you know the name Edouard Sailer, it’s very likely you’re a big Massive Attack fan. The trip-hop cornerstones just released a new video for ‘Splitting the Atom’ directed by Sailer, and that type of cool presentation is right up Nike’s alley. In their latest commercial spot entited ‘Nike Woman’, the Swoosh translates into ‘physical’ form all of the mental challenges an Ironwoman triathlete encounters in the toughest test of human endurance. Superb CGI here, so be sure to watch the video after the jump.
Nike Woman Video by Edouard Salier
Aaron Hope
February 22, 2010
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