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It’s almost been ten years since Nike SB’s inception and almost six years since we last saw a Nike SB URL model. At the height of Nike SB’s hype, the URL was removed from the Nike SB product line as skateboarding was no longer a true focus of the micro-brand. The Nike SB URL and E-Cue both shed the classic chunky skate-shoe design and went with a sleeker, almost low-top basketball shoe look but unfortunately the forward-thinking URL was way too ahead of its time. Most of our readers might not even be able to pinpoint the URL from a line-up but this unreleased scrapped sample proves that Nike may have had some creative plans for the shoe.
The pair pictured here was part of a scrapped Nike SB Beer Pack; representing Dos Equis, the beer of choice of the Most Interesting Man in the World, this special URL features a brown/red colorway with the Dos Equis logo on the tongue. We know the only shoe of the Nike SB Beer Pack that ever surfaced was the Nike SB Dunk Low Heineken, and it went on to be one of the SB Dunk GOATs. One point of interest is the presence of two different product tags that have different dates printed; one from late 2001 before the URL was introduced and another from 2003 which coincides somewhat with the release of the Heineken SB Dunk. Could this great colorway have changed the URL’s fate? Check out the images after the jump and test your auction luck by bidding on this pair from pdoggy85 on eBay.
Style: 305997-671
Color: Team Red/Metallic Gold-Light Chocolate





















May 28th, 2010 at 5:34 pm
The PBR Angus from the beer pack also made it to retail. I also remember seeing a URL sample in a Heineken colorway, with the star on the tongue.
May 28th, 2010 at 5:45 pm
I love the url…im jus not feelin this one.
May 29th, 2010 at 11:32 am
the URL was a great model. the shape made for a wierd fit, but it’s air bag was EPIC. a lot of the early SB models had TOO much zoom air in them.
May 29th, 2010 at 11:43 am
I once wore these…. without having them on my feet.
I dont always drink……
May 29th, 2010 at 1:18 pm
yeah the Pabst Angus dropped I think. I think a lot of people have seen the Mickey's dunk high samples too.
May 30th, 2010 at 11:54 am
^ hahahah
June 2nd, 2010 at 2:19 am
Ha I’ve just bought this pair last night! Can’t wait to get them and take them to my local skateshop or to my friends at Nike Norway!
Awsome!