Converse Basketball – Fall 2010 Footwear Showcase
The game of basketball consists of a specially constructed leather ball on lustrous hardwood floors, stiff-as-steel rims, and high-tech uber-comfy sneakers. Sports historians do honor Joe Naismith for inventing the game using a suspended peach basket, but do we do the same for kicks? During the Nike/Jordan/Converse Fall 2010 Basketball Showcase from Monday, Converse made its presence known by offering a history lesson of the sport and of the legendary shoes, detailing the brand’s rise in the sports outfitting and relevance in pop culture. The special installation at the preview event featured a museum exhibit vibe, showcasing an all-new collection of Converse footwear that featured “Balls” technology in its performance shoes and revamped silhouettes of classic models. Continue reading to check out the gallery of the Converse Fall 2010 Basketball Showcase.