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The World Basketball Festival is just weeks away, so to warm up for this one-of-a-kind event, the basketball triumvirate of Nike, Jordan Brand, and Converse opened up a pop-up shop in Harlem, NYC, called “The Ballroom”, showcasing the three brands’ products as well as offering some history lessons regarding the basketball timeline from each label. You can always expect the three to pull out all stops and this installment headquartered in one of the biggest basketball hotspots of the world exceeds expectations; displayed along the wall were some of the biggest basketball shoes of past and present, like the Air Jordan 2010, Hyperdunk 2010, and Nike Air Foamposite One. Also showcased was a nice collection of significant basketball jerseys – Michael Jordan’s first year, the Dream Team, and so on. This space is now open to the public so stop in to get a dose of basketball history. Many thanks to Juice, one of our featured contributors to Sneaker News Blogs!
The Ballroom
2490 Frederick Douglass Blvd.
New York, NY 10030

















July 19th, 2010 at 8:22 pm
they have the olympic 7s already lol i cant wait till i cop them from footlocker when they drop!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
July 19th, 2010 at 8:50 pm
those olympic 7's are sick
July 20th, 2010 at 1:33 am
THE royal Blue Foams are already re-stocked online atPickyourshoes.com
July 20th, 2010 at 7:25 am
So from what I'm reading it's not a "pop-up shop" but more of a showcase?
July 20th, 2010 at 10:04 am
is foot locker def gettin them?
July 20th, 2010 at 1:34 pm
Those olympic's are beautiful…
July 20th, 2010 at 7:52 pm
did you see that yellow lea-tard basketball jersey..WTF.. man, dem whiteboys must have had it bad in the 30s.. rockin a pair of pf flyers and that jersey… jeeeezzzzzzz
July 21st, 2010 at 8:45 am
@hrdst40inch. it’s spelled leotard. second of all, an all-black team wore that uniform.
July 28th, 2010 at 7:51 am
Are those red hyperdunks 2010's that I see?