History of Air Jordan Commercials – Part 1

August 24, 2010 BY / 0

RATE THIS
0.00 / 5 (NO VOTES YET)
RATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THIS
Loading...Loading...

In today’s generation, the Air Jordan is a product that sells itself, with a brand logo recognized worldwide and a name familiar to anyone who’s ever called him/herself as a fan of the game. But when the Air Jordan line first began, Nike embarked on a marketing strategy that touch on all different corners of human emotion – admiration, envy, jealousy – utilizing a number of different attack routes. We all remember Spike Lee’s incessant repetition of phrases, Looney Tunes character cameos, or even the simpler ones needed nothing more than Jordan shooting some hoops with a soundtrack emanating a “cool” vibe. Here’s a look back at the first commercials for the Air Jordan Legacy, beginning with Michael Jordan’s banned shoe, the Air Jordan 1, and ending with Jordan questioning himself while warming up with the Air Jordan VIII; the evolution of Nike’s marketing strategy has changed as Jordan went from up-and-coming star to championship player. Let us know what you think of the progression of the Air Jordan commercials and tell us which is your favorite ad.

AIR JORDAN 1

“Banned.”

“A Michael Jordan Christmas.”

“Take flight.”

“Man was not meant to fly.”

Air Jordan II


“Beatbox.”

“Imagination.”

Load next page (2/4)
Loading...

Filed under: Air Jordan

0 comments
New Videos

Subscribe to the Sneaker News Youtube Channel

latest posts
Loading...
Load more posts

Get the latest News and Releases to your inbox

New Videos

Nike Hyperadapt Self-Lacing Wear Test by SneakerNews

Classics Unboxed: Nike Air Max 1 "Amsterdam" by SneakerNews

Popular Posts

682226

adidas NMD R2 Debuts Tomorrow by Zack Schlemmer

681973

Where to buy Space Jam 11s by Sneaker News

678245

The adidas Yeezy Boost 350 v2 “Black/White” Releases On December 17th by Sneaker News

682083

You Won’t Miss The Patent Leather With The Air Jordan 11 “Heiress” by Patrick Johnson

682162

Is Pusha T’s adidas Ultra Boost EQT Being Pushed Back Until January? by Patrick Johnson

Top Categories

  • Select Category

Archives

Sneaker Archive

MENU