Nike Hyperfuse ‘Tales From The Kitchen’ – Animated Video

July 7, 2011 BY / 0

RATE THIS
0.00 / 5 (NO VOTES YET)
RATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THIS
Loading...Loading...

Of all the people who wear Nikes, only a small handful is aware of what goes behind the doors of the Innovation Kitchen – the Swoosh-based laboratory that serves as the birthplace for some of the most exotic yet applicable footwear designs and technology known to man. Nike Hyperfuse is one of the more recent creations from the Kitchen, derived by the curiosity of Nike Basketball designer Shane Kohatsu. Shane studied the footwear trends of basketball in China, and it was in that observation that he grew an obsession over creating the most breathable shoe ever created. His effort culminated in the Nike Hyperfuse, which released in July of 2010 and revolutionized performance basketball footwear convention. This amazing find spilled over from sport to lifestyle, as Ben Shaffer, designer for Nike Sportswear, began utilizing Nike Hyperfuse on classic models like the Air Max 1 and Air Force 1, thusly opening the doors to Nike Sportswear Hyperfuse, which just recently began its release. This animated video, titled ‘Tales From the Kitchen’, retells that story in psychedelic fashion, so check out the full video below and let us know what you think.

 eBay Marketplace Logo "adidas Ultra Boost Gold Medal" "Nike Air Max 1 Hyperfuse"
view all 154 items on ebay
disclaimer
Loading...

Filed under: Basketball Hybrid Nike Air Max

Tags:

0 comments
New Videos

Subscribe to the Sneaker News Youtube Channel

latest posts
Loading...
Load more posts

Get the latest News and Releases to your inbox

New Videos

We made a $2.00 sneaker cleaner. by SneakerNews

Our Homemade sneaker cleaner destroyed these kicks. by SneakerNews

Popular Posts

666596

James Harden’s adidas Signature Shoe Is Revealed by Patrick Johnson

666533

The Nike Kobe “Fade To Black” Pack Restocking On Kobe Bryant Day by John Kim

666554

adidas Confirmed App Reservations For Infant Yeezy Boosts Open At 4PM EST by Patrick Johnson

666531

Nike Looks Ahead to 2020 Olympics With Flyknit Racer Limited to 100 Pairs by Zack Schlemmer

666478

Kanye West To Release Yeezy Basketball Shoes In 2017 by Sneaker News

Top Categories

  • Select Category

Archives

Sneaker Archive

MENU