When Sneaker News posts videos, we often include a screenshot with a quote that reflects some exemplary selection or theme, but the closest we could get for this latest Converse collaboration would be, “GONG!” That’s one of the key sounds you hear in a backing track that could have just as easily been played during a swordmaking scene from a classic kung-fu flick. It serves as a dramatic backdrop to a video as stark as the concept: a look into the process by which the Tenue de Nimes x Converse Chuck Taylor All Star transitions from an all-white affair into the first hand-dyed indigo edition of the legendary canvas kicks. Click through to see the preview, let us know what you think and if you want a pair, be prepared to camp out in Amsterdam where a 50-pair hand-numbered run will be on sale at Tenue De Nimes on July 15th. via SxH
Tenue de Nimes x Converse Chuck Taylor All Star
Aaron Hope
July 12th, 2011 (updated)
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