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Nike Mag 2011 – The Details + A Look Behind The Scenes

September 16, 2011 BY / 8

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“I don’t think anybody’s ever seen anything like this in the sneaker world, or maybe anywhere else.”

The upcoming LeBron 9 is decked out in Hyperfuse, Flywire and carbon fiber and the Elite Postseason edition should be even more impressive based on its jaw-dropping MSRP, but have we ever seen a shoe with as much unique technology implementation as the Nike Mag 2011? The auto-lacing system is apparently delayed until 2015 when Back to the Future Part II was set, but that doesn’t prevent the Mag from being among the most technologically dense releases in history. Add in the fact that many of these features are either unprecedented or just not available on other Nikes, and you start to realize why pairs have sold for high five-figure sums. Click through to designers Tinker Hatfield and Tiffany Beers discuss the Nike Mag 2011 in more detail and hit up nikemag.ebay.com before it’s too late!

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8 comments
TNAFAM
TNAFAM

flawless.......why can't I have?

retrotek
retrotek

"we went to great pains to use the exact same measures and materials" I wish they would do that on all their retros, not just the ones they sell for $10k.

frisco
frisco

Brian wilson world champ worn his yesturdays game 9/15/11

JR1
JR1

The tongue is way too short.

Milwaukee
Milwaukee

If i had a pair i'd wear the shit outta them

Russell Dawkins Jr.
Russell Dawkins Jr.

I wanna see someone actually try the shoe on so I can see the technology at work

FullMetal
FullMetal

wish they would stop showing these still mad i cant get a pair

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