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One could argue that no single brand or division of any footwear company has ever had such a sudden and profound impact on the entire industry as the branch of Nike, Inc. that’s coming up on its 10th birthday next year. Nike SB set the bar for innovative release strategies, collectable colorways and crazy colorways, and a look into the summer 2012 catalog reveals a brand whose identity has increased in complexity and refinement just like a bottle of wine. Take the Nike SB Team Edition series for example: non-existent in 2002, a big ‘ol chunky tech rider in the early DC Shoes vein in 2007, and all the way to a brogue-embellished beauty with nods to classics both casual and skate. Or consider the P-Rod series, an annual expectation by this point whose consistent excellence paved the way for other sigs like Stefan Janoski’s super-seller. And you can’t forget about the shoe that started it all, the SB Dunk Low, Mid and High ready for your viewing pleasure along with more models, apparel and accessories when you click on the jump below. via sidious on N-SB
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8 Responses to “Nike SB Summer 2012”
October 6th, 2011 at 1:47 pm
Can't wait till the Neutral Olive and Mint Bruins come out.
October 6th, 2011 at 2:08 pm
Those black and baby blue lows are nice , I see there bringing back the strap for the grip tapes and those forest green and navy blue mids are looking promising , venom high with a gum sole idk need a personal view
October 6th, 2011 at 2:53 pm
The white and blue lows and the burgundy highs are interesting. I'm looking forward to seeing the SB quick strikes too, if these aren't already it. Let's GO SB, get back to killin' it!
October 6th, 2011 at 3:19 pm
I just started coppin SB's, i've gotten 4 pairs in da last couple months, i'm likin what i'm seein, i see some pairs on this page that will be copped.
October 6th, 2011 at 4:58 pm
Some very nice Janoskis in there!!
October 6th, 2011 at 8:01 pm
*zZzZz*
October 6th, 2011 at 10:11 pm
man to people new NSB this is great and thats cool.
but ive been wearing sb's since 2006 and i can honestly say that im officially done. im so unimpressed with the last few years releases last pair i got was the 420s skunks and i regret getting them.
October 11th, 2011 at 1:38 pm
NikeSB is running out of Idea's. Can't wait for April though. The Sneaker game is DEAD. Hypebeasts ruined it