Jordan CP3.V Media Launch Event

January 5th, 2012 by | 14 comments


jordan cp3.v launch event Jordan CP3.V Media Launch Event

On Thursday, January 5th, Jordan Brand gathered a selective group of the e-influential to witness the official unveiling of the Jordan CP3.V, Chris Paul’s fifth signature shoe. The Jordan CP3.V now had Los Angeles as its platform, and a special event space at the top floor in the Cooper Building was reserved for this long-awaited event. The event space was organized to mimic a modern art installment, featuring closed-off spaced detailing various phases of Chris Paul’s basketball career. Titled with ‘Shake Your Shadow’, a metaphorical phrase that focuses on Chris Paul’s decorated past, Jordan Brand devised a visually and audio-centric set-up that gave the attendees a look into his early roots, from his backyard hoop and High School court to his legendary tenure at Wake Forest university. With the recent trade to the LA Clippers, Chris Paul has never been in the spotlight any more than he is now, and the launch of the shoe struck at just the right time.

Chris Paul was on hand to discuss his latest sneaker with designer Tom Luedecke, providing an in-depth analysis and structural breakdown of the shoe. An emphasis was made on the foundation of CP3′s game, which was described as ‘sprint and cut’, resulting in an outsole traction that allowed CP3 to sprint and cut with absolute ease – Paul himself feels like he’s “cheating” when he wears his signature shoe. Aside from the structural aspects of the shoe, Chris detailed all the personal touches of the CP3.V, like the five-tally detail on the medial outsole, the shoe size engraved on the bottom of the shoe (a call-out to his enjoyment of bowling), and the dots embedded on the heels of the shoe – 5-2-4-9 on the right (birth of his son), and 9-10-1-1 on the left (his wedding).

While Chris is still getting used to the LA ropes, he sure seems to be the talk of the town; after discussing in-depth the creation and of the Jordan CP3.V, he was quickly off and running as he was scheduled to do a taping with Jimmy Kimmel Live. After Wednesday night’s drubbing of the Houston Rockets and the Clippers’ only two losses coming against the two teams who had the best records last season, the Los Angeles Clippers now have one of the best point guards in the history of game running the helm – all with the supreme-grade support of the Jordan CP3.V at his feet. Sneaker News detailed the Jordan C3P.V ‘Jekyll & Hyde’ earlier, but continue reading for a detailed look at the rest of the upcoming colorways like the Coaches vs. Cancer, West Forsyth H.S PE, All-Star, and more as well as a first-hand view of the event space, and be sure to stick with Sneaker News for all Jordan Brand updates.

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14 comments
Jerronimo
Jerronimo

not feeling the shoes but he is one the best PG in the game.

Marcus
Marcus

whats up with dudes lineup lol, then again, atleast he aint lebron lolol

dj decks
dj decks

i bought the iv's last year for ball - VERY comfortable. these can only be better. i wouldn't rock these casually, but they're nice. diggin the grey jekyll & hyde pair.

Marko
Marko

Looks more of a tennis shoes to me.

gqmanchan92
gqmanchan92

I'm not denying the fact that these are probably good basketball shoes, but JB needs a new set of creative minds for their future sneaker silhouettes & design schemes.. I mean like did Tinker have any hand in these ? It doesn't appear so..

123
123

gimme dat all red pair RIGHT NOW!

RICO ROZE 305
RICO ROZE 305

YO WHY CPE HAVE A BETTER SHOE THAN D WADE LOL ..SMH

mastershake
mastershake

these are better than the kobes, lebrons and kds IMO. one of the better shoes jb has put out in the last 2-3 years

kickzngraff
kickzngraff

I bought a pair of Kobe IV's back when they first came out and I really like the low top for ball.. I think I will cop a pair of these for hoops. They look comfortable and I didn't like the look at first but they are growing on me, especially that all gray pair, very nice.

Rick "rosay" Ross
Rick "rosay" Ross

I know im not the only one on sneaker news who WOULDN"T wear his shoes. He's a mediocre at best, but this.....is awful.

@AndrewCHoward
@AndrewCHoward

who actually wears these? someone who plays basketball and wants a lightweight stable low-cut basketball shoe... fuck off hypebeast.

123
123

mediocre? i dont even like the dude(as in im not a fan) but I respect that hes a BALLER

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