Air Jordan IV Retro – White/Cement | New Photos
January 26th, 2012 by Aaron Hope | 81 comments

So what if you don’t have a sweetie for Valentine’s Day; just four short days after cupid’s candies hit the halfprice racks, Jordan Brand has a treat in store that’s been waiting for thirteen years for the right time to burst back onto the scene. And the Air Jordan IV Retro ‘White Cement’ is easily February’s biggest sneaker release, whether they come with Tech Grey accents or the traditional Cement shade printed on one label we saw, and whether that comes printed on a standard issue JB box or the impressive IV-specific speckled package upon which that label was placed. To wait over a decade for a shoe this good is something we experienced last February when the AJ7 ‘Bordeaux’ dropped right around the same time; got any ideas for a hidden gem for next year? Let us know what you think, but before we get ahead of ourselves, check out a new run of images and look for the ‘White Cement’ Air Jordan 4 on February 18th. via ST
Air Jordan IV
White/Black-Tech Grey
308497-103
02/18/2012














These shoes are dope and hope i can get the chance to get these. hey guys how long before stores open should i be there cause im kinda new to the shoe game.
Hopefully they release the Laneys next year but make them QS so only the REAL sneaker fiends and connoiseurs can get them..
"To wait over a decade for a shoe this good is something we experienced last February when the AJ7 ‘Bordeaux’ dropped right around the same time" kinda off topic but didnt the bordeauxs drop in april. anyway cant aint for these to return i imagine it being hectic
hate when you guys start to call people hype just because they want to buy some shoes... If the person has the money and likes the shoes, they should be able to fucking buy it if they feel like.. Who the fuck are you to tell them what they can and cant buy? You think when JB makes his shoes he cares whos been collecting for decades and whos never heard of him? hell no, ass long as people buy it, it dnt matter!!! So just shut up and buy it if you like them, and if your not lucky enough to get them, better luck next time smh
Smh some guy copped 8 pairs! Of the chi x's on rd, imagine how this releass gon b
damn i never knew all the cry babies were fuckin 30 n up lmao go to work n retire smh dumb asses dont yall wear stacy adams n shit
If you real you don't have to state it. But shout out to all real sneakerheads. I love surrounding myself with real sneakerheads instead of people who buy the show and want to instantly want to sell them and say that had them or lie about how the have tons of shoes but all you see is fubu and sketchers in their closet. These will be a nice pair of 4s in my collection.
These look nice. The only reason I'm iffy on them is because i already got them Concords and it's slick the same colorway. Still want em though..
Do these come with a hang tag 2
to all my fellow sneaker lovers please follow are new movement.... https://www.facebook.com/pages/Retro-The-Air-Jord...
So close i gotta get 2 pairs 1 for me and the other for my girl for a bday gift finally can get my grails after soo long yes good luck everyone.
13 years ago i was just 1 years old nd i didnt know if they made baby size but 13 years later i can cop one in my kid size feet.
Love em ! I have nothing against new retros. I honestly think JB did an amazing job with these. You cant wear OG's or previous retros forever. Rather have a fresh crisp pair I can wear you know ? Just my opinion.
damn im so excited about these got to be one of the best release this year when its all said and done
Damn these are nice. I may have to camp out for these. These will fly off the shelves faster than the Chicagos.
Happy as hell with these. Obviously I wouldn't mind the shade of grey being more like the shade on the 99 pair, and we all want the Nike Air, but damn these are going to great to rock. Can't wait!
How much can I sell them for if I sell them a week early on ebay
Um depends but week early I can copp for retail were hype beast don't kno were.....
I got mine on the way already im not going to bother standing in line cause the BEAST will be out most definatly to get these grails, cant wait to compare them with my '99s.
I cant wait to drop $160 on these so they can crease in 10 seconds from the shitty pleather Nike has chosen to use, and then be put back in the box for 10 years!!! Yaaaaay!!
Shit quality
I will double dip on these and the obsidian for sure.
i wonder what type of BS im gonna have to go thru to get these the Beasts will be out! i missed these in 99 hoping i can grab a pair im pretty sure im buying early tho for a little bit more to avoid the madness
Man I feel u I was 6 when I first copped these n plan to copp again
Less than a month left
A few things. One, these definitely look like cement grey, which is great; i'm guessing the official JB pics will be out by next week. These look on point and well executed, and I'll be buying for sure. Second, the bordeauxs came out last April, just saying. I loved those as well.
If I buy these I swear I ain't wearing them till fall or maybe next year, only thing bad about this shoe is everybody will have them. I hate general releases for that reason only, the masses always ruin it
shut up fool. go take your bullshit to some other page you whiney bag of shit. You bitch when it's general, you bitch when it's exclusive, you bitch because of the price, you bitch because of the cost, you are just a bitch!!!!
these gonna be almost impossible to cop.Websites gonna lock up...again as well as mini-riots all across the nation.
Man its going to be brutal for these..i was going to cop the spikes and a pair of these but forget dat! I'm copping twice and I ain't selling ish! #sneakerhead since tmnt was on nes 0.0
cant wait - seeing all these photos makes it take even longer......
CAN'T WAIT!
Omg , I really want. Going to try and cop 2 pairs.
Yeeeeeah buddy!
There will be a riot when these drop on 2/18/12! I hope jordan brand paid attention when the concord's dropped.. they need to mass produce these badboys! I mean why not more money in the bank right?! But of course some douchbag will get 4 to 5 pairs and sell it on ebay for $400.. definitely killin the kick game. I mean I could understand $200 dollars on a pair of sneakers but $400?! Common!! lol
good thing the House Of Hoops in my area doesn't allow you to get two pair at the same time, you need to line up again if you want another pair!!!
So they need to mass produce these to make more money for their giant corporation but a guy who resells them for twice the value and make some money for himself is wrong?
I did not say it was wrong.. I said its eff up one they re-sell them for $400 to $500. Would you pay that price?! I know I won't, $250 tops..
That would be me lol welcome! 4 hunnit here we come baby cause I'm so resell these.
bitch Ill be waiting to take your 4s at gunpoint.
Go get a fuckin job u bum. And dont say u do orelse youd just cop your 2 pairs and move on wit ya life.
you pride yourself on being a strait scrub good for you. your one of the reasons why prices increase
These and a couple more releases this year and im done with jb.
These and a coulpe more releases this year and I'm done with RETROS.
Days eat everybody says quit da bull shit most likely hella 5s gonna drop on 2013 cuz of da 23rd aniiversary or some other dope kicks n I'll be back or da hype gonna take u back
LET THE HYPE BEGIN!!!!!!
This isn't helping my J addiction...
These are coming home w/daddy!!!!!!!
CANT WAIT!!!!
Bout time final product and im loving it. Sneakernews update yall description for the color its cement grey ok not tech grey. These joints hot but these damn resllers and hypebeast bout to fuck it up
good luck copping you guys
U ass cement grey comes in various shades, look at the AJF 4 and dub zero cements same color. The OG's a lil lighter but in most pics they can be dark too. The damn box tells u its cement grey as well where have u been. That whole tech grey shit was JB starting up hype, so i guess u think the 99's r cement grey and there fall from the OG. Besides the 99 boxes only says white/black
u niggas really arguing over the fucking shade of grey....niggas is mad lame son