February 23, 2012 BY John Kim / 3
“You know, this is really our obsession as this company. It’s what we’re most passionate about.” – Mark Parker, CEO
Innovation is the driving force behind Nike’s worldwide success, and yesterday, they displayed just how creative they can be. Nike introduced its new Nike+ Basketball and Nike+ Training in New York City at a special media-only summit, demonstrating the revolutionary training tools of the new Nike+ integration into the Nike LunarLon Collection; in this video, which recaps all of the major demos of the day’s events, you’ll see just how calculating and precise Nike+ technology can be in assisting you in the completing the richest, most complete training regimen you can withstand, quantifying the height of your leaps while qualifying your overall physical output. Check out the entire video after the jump and be sure to stick with Sneaker News as we will keep you updated regarding the release information of the new Nike Lunar Hyperdunk and the other Nike+ integrated footwear.