“Every cut has to be precise . . . attention to detail is critical.”
New Balance doesn’t just stand out because of the special English folks who man their factory in Flimby, UK. They’re also one of the few remaining brands who maintain their US-based manufacturing, resulting in a revolutionary Atlantic-crossing supply chain that traces one of its roots to Norridgewock, Maine. That’s where guys like Austin Green assemble standouts like last year’s superb New Balance 1300 ‘Made in USA’ for fans of classic running styles who can’t get enough of the signature NB suede and mesh. Click through to see a bit of what it takes to make runners that retain their appeal for decades and stick with Sneaker News for more inside looks at the industry.