Nike: Find Your Greatness
London in the UK is a world renown city where many major events and global affairs take place. It’s one of the world’s most-visited cities and is recognized as a cultural hotspot for a variety of reasons; for one, the 2012 Summer Olympics will be hosted by the UK capitol city. But did you know there are several ‘Londons’ sprinkled around the world? There’s London in Ohio, another in Jamaica, one in Norway, another in Nigeria – and that’s not counting the landmarks and buildings coincidentally (or purposefully) named ‘London’ as well. So while all the world’s greatest athletes will be convening in the UK location, Nike emphasizes that greatness in Sport is everywhere – in all Londons and pretty much every corner of the globe. Check out the Nike: Find Your Greatness campaign below and absorb the message: Greatness is anywhere else someone is trying to find it.