Jordan Brand #RiseAbove Conditions

July 26, 2012 BY

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The next installment of the Jordan Brand #RiseAbove Documentaries moves to one of the roughest neighborhoods in Chicago where the desire for basketball remains high, but the opportunity to see action is very low. In Little Village, recreational park space is very limited, and many children don’t enjoy the outdoors due to safety concerns, but Robert Castaneda, Director of B-Ball On The Block, organizes a block-wide hotspot for basketball, where they close down the street and open up several basketball apparatuses for the youth to get their hoop on, going beyond the rough conditions of what the streets will allow. For a complete look at Jordan Brand’s feature on B-Ball On The Black in #RiseAbove Conditions, continue below for the video.

http://www.youtube.com/watch?v=SbIDg0wOOc4

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