“White/Varsity Red” Air Jordan IV
July 28th, 2012 by John K. | 21 comments

Jordan Brand has been very thorough with its releases of original Air Jordan colorways, bookended by the Air Jordan X ‘Chicago’ and Air Jordan XI ‘Bred’. But let’s not forget another OG colorway that’s hitting stores next weekend – the White/Varsity Red-Black colorway of the Air Jordan IV; it’s yet another true Retro release (exception: Jumpman on heel) so skipping out on these might not be the shrewdest move, so if your ’06 Mars joints are in dire need of retirement, look no further than August 4th when these hit stores. Still on the fence? Check out the gallery before if you need help in swaying your decision in either direction. Photos: undefeated
Air Jordan IV
White/Varsity Red-Black
308497-110
08/04/12
$160












On pic from behind the right shoe's jumpman tilted and the stitching in between the heel tab and midsole are different... Quality must be better on the real shitz when they releasen smh...
Hopefully the dont sell out fast in kids sizes
I will cop, but if I dont like the fit…. RESELL!!!!
COPPIN COPPIN COPPIN.NEXT COP ARE THE BLK N RED IV'S,AS LONG AS THEY DON'T LOOK LUKE THAT GARBAGE EL STORE AKA B GRADE SELLER SELLS.
The air Jordan tag inside the tongue is upside down. B grade pics for sure.
@MrWhen757 lmfao Hypebeast
@MrWhen757 You're a B grade hypebeast. For sure.
@MrWhen757 I can't tell if you're just trolling or are just downright stupid as eff. -___-
@MrWhen757 You're joking...
@MrWhen757 Yea buddy I'm afraid u might wanna change ur username now. U lost all credibility with that comment man
@MrWhen757 You must never had a pair of IVs lol
@MrWhen757 your an idiot
@MrWhen757 They are always upside down.
@MrWhen757 Wow I hope your being sarcastic
People should always be careful not to judge too hastily based on early photos. The 1st pics for the 2012 raptors 7s made em look like they were manufactured in a Chinatown sweatshop, not a factory in China. Ashy, unfinished, and imperfections all over the place. But coincidentally, those pics were from an ebay seller(el-store or something) whos been rumored to sell bgrades. Whereas some of the more recent pics of those shoes make em look fresh. I'm not sure about these pics. I see the imperfections, but this is a colorway I have to have so I'm betting the majority of pairs won't have a crooked/off-centered heel tab like that shoe on the right in the 4th pic. Regardless of the pics though, I don't think anyone would disagree that the only true way to determine the quality of shoes is to see them in person, hold them in your hand, and try them on.
@MartinD44 Preach! lol completely agree
A blind person gon have these joints They so HOT
@StaynJAYS74 these are probably b grade pictures cause i see that too
i hate when people put "quality sucks" comments but the back of the right shoe looks really off-centered.
These are fresh no doubt, but they're not fire red which is a minor thing but real heads feel me. I wouldn't be able to cop either way. Next 4s I'm coppin are the Breds which look well executed and fresh as hell.
cant wait for these