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January 15th, 2013 by Brendan Dunne / 25
The 2013 ‘Black History Month’ collection from Nike Basketball is here. The three sneaker set utilizes the Nike Lebron X, the Nike KD V, and the Nike Kobe 8 all suited up in a unified black, grey, and orange print geometric print. The three signature sneakers will make their on-court debut next Monday on Martin Luther King Jr. Day, with the collection at large starting its retail rollout on January 26th. Continue reading to get a look at the Nike Lebron X ‘BHM’, the Nike KD V ‘BHM’ and the Nike Kobe 8 ‘BHM’, and stick around for an update on the NSW side of things for the 2012 ‘Black History Month’ collection from Nike.
via NIKE Inc
Black History Month represents many things. Civic leadership, social stewardship, community activation and much more.
Nike recognizes the importance of this meaningful month with not only a product collection, but a larger recognition of the power of sports to impact society. The 2013 Nike Black History Month Collection mantra, “Be Bold. Be True.” celebrates three athletes fearless in action and fueled by a purpose.
Consisting of seven shoes, two t-shirts, a Destroyer jacket, Nike Elite socks and 5-panel hat, the 2013 Nike BHM Collection will debut beginning January 26. A consistent design aesthetic weaves through each product in the collection, with a color palette including black, grey and brown highlighted in orange. The color orange is particularly meaningful with its bold hue and tie to Nike’s DNA since its 1972 inception.
Now more than ever, athletes at all levels have a unique ability to extend their voice beyond sports. Soccer superstar Didier Drogba, tennis legend Serena Williams and basketball phenom Kevin Durant provide creative inspiration for the product collection based on their commitment to giving back to their communities.
All three athletes celebrated in this year’s collection with each having an individual logo created. Drogba with a light bulb morphed with soccer ball, representing his ongoing involvement in bringing solar light bulbs to impoverished areas in Africa. Williams’ icon consists of a tennis ball emanating with lighting bolts, showing how she empowers young women, especially through the secondary school she helped build in Kenya. Durant’s icon represents hopes and dreams of young athletes, with a basketball hoop merging with a cloud formation, a nod to the support he has given to his hometown recreation center in Seat Pleasant, Maryland, a place he attributes for helping him realize his own dreams. The three icons are infused into a distinct Nike BHM print pattern that appears throughout the collection.
The collection is a dual effort between Nike Sportswear lifestyle product and Nike Basketball performance product. Nike Sportswear BHM shoes include the Nike Lunar Force 1, Nike Air Force 1 Foamposite Hi, Nike Dunk Sky Hi and Nike Air Force 1 Downtown. Nike Basketball shoes complete the BHM collection with special versions of the KD V, LEBRON X and KOBE 8 SYSTEM; all three featuring black, grey and orange with the signature Nike BHM print. These signature shoes will debut on court during pro basketball’s Martin Luther King Jr. tribute day on Monday, January 21 .
In keeping with a tradition of honoring organizations that give back and inspire youth, NIKE, Inc. will make a financial contribution to Big Brothers Big Sisters of America with proceeds from the Nike BHM Collection.
pick your kicks up at http://www.pyramid13.com/
These shoes are tacky sorry to say but rele disappointed the are just doing what ever who got paid to think of this idea
It's funny how for the lebron X people didn't like the color ways because Nike didn't put a lot/good detailing in the right places but now that they go crazy with the lebron X they don't like it. I personally like this lebron
Yo I was thinkin the samething KDs would be the same if the pattern actually continued throughout the shoe
Damn those KD's and Kobes are sick definetly will try to cop the KD's but the lebron just looks fat and squished together
I like the Lebrons the best. It seems like they put more thought on the placement of everything. The KDs look lazy; Like they just look they said "Ok throw the kente cloth pattern on these mufuckas and let's get 'em in stores." And the Kobes are just ok to me.
Honestly, these are the best KDVs I've seen to date. The KB8s are ok. But the Bron Xs are crushing. From top to bottom. The smoky outsole, how the cutouts break up the pattern, how the full lenght air max unit looks, and I already know how he shoe feels
these are all fire but the kobes get top billing. Suprised really how color and material make such a difference because bron's shoe is dominating this season.
its a shame that there are so many sneaks droppin in Feb. the BHM n the Allstar kicks will prolly be the most sought after and rightfully so. I think these are better then last years editions. I think every one this year is nicebut I would go with the lebron if I had to choose one sinply because yhe BHM pattern isnt so over powering
the kobes look the best in my opinion. the lebrons are okay and durants are look like a old sega genesis game, horrible graphics lol
Really digging the Kobes, but with all these raffles picking them up won't be a walk in the park! Nearest HOH is 2 hours away
Nothin dat really makes me say, "ooh gotta get those shits"... da lebrons are jus OK. Da orange kinte cloth hits makes them pop.. da KDs to me look da best. Like da bhm on da ankle bubble. But nothin to special bout them. And da kobes jus seem plain to me. Could of did more wit da soles.. And it would b nice to see da insoles... so somewhat disappointed...