February 15, 2013 BY John Kim
SN: What’s the adidas scene out in Detroit?
B: In Detroit? It’s everywhere. Worldwide – people who aren’t even really in tune with urban culture are wearing adidas. It’s a monster, you know. There are no limits and it’s surpassing everything. You recognize it everywhere.
SN: Sneakers tell individual stories, like the Superstar representing the “realness” of Run DMC and how they wore on stage what the y wore in real life. What’s the story told by the Detroit Player?
B: The Detroit Player tells a story about coming from a city that has a reputation of soul, a city that people aren’t known to make it out of, and to show people that it’s real [referring to his success]. It’s hard to make it out in Detroit, it’s hard to make it out in Houston, out of Dallas, our of Iowa, out of Florida, Atlanta…but you know “hard work” is “hard work” anywhere. It is for my city, but it can be used on a larger scale for anybody that has that dream – that’s something i’ve been touching on heavily in my new album.
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