The Phase 23 debuted in 2011, then took a year hiatus. Jordan Brand and Nike in general don’t typically resume a series after a break like that, but this is exactly what’s happened with the Jordan Phase 23 Hoops 2. A performance model whose aesthetics reflect JB’s elegance but with the most affordable pricetag they offer, the Phase 23 Hoops II is pictured here in that Grape-y mix of Court Purple and turquoise. Have a closer look at them below including the side speckles that bring the colorway together, then pick up a pair from kicksclusive on eBay.
Really, JB has no design identity: their shoes can be any brand, especially Chinese brand. Slap an Anta logo on it and this shoe looks like a regular $30 Anta shoe. Repeat this exercise with Peak logo and get same result. I have much better expectations form JB design/marketing group!