It seems like retro running collaborations are all the rage right now, and every brand is eager to team up with the right creative partners to push their products into the spotlight. With an overwhelming amount of options in the market, both in terms of collabs and desirable general releases, anyone sitting down to the design table these days is faced with the daunting task of trying to create something to stand out from the crowd. And even though it feels at times like we’ve seen it all when it comes to different color combos and material makeups on a running shoe, somehow there are still plenty of pleasant surprises emerging on a regular basis.
For West NYC, it’s becoming business as usual as they continue to make it look easy thanks to some cool concepts and ’90s-inspired color palettes. First it was last year’s universally acclaimed “Alpine Guide” New Balance MT580 followed by the “Tequila Sunrise” Saucony Shadow 5000 earlier this fall, both times hitting the nail on the head with appealing renditions that instantly resonated with fans of retro runners and collab-hungry collectors alike.
Now poised to follow up on the success of the Tequila Sunrise with a completely different take on the Shadow 5000, West hits us with the “Cabin Fever” edition – an autumn-approved make-up that takes the classic running model into rugged new territory. Using outdoorsy fall-inspired colors and some more cold weather-friendly materials to bring the “Cabin Fever” story to life, West once again demonstrates a keen eye for parlaying ’90s-informed concepts into contemporary crowd pleasers.
We caught up with West owner and running shoe aficionado, Lester Wasserman, to pick his brain about the “Cabin Fever” Shadow 5000 and more, so continue on for the full interview, as well as a gallery of images caught in the wild to capture the shoe in its natural wilderness habitat. To get a pair for yourself, make plans to hit up West NYC this Saturday, November 9th for the official in-store release. Sizes 7-14 will be available while supplies last for a retail price of $130, but you’ll have to act fast, because these will no doubt be flying off of the West shelves this weekend.