December 4, 2013 BY Brendan Dunne / 52
You had to assume something was cooking between Drake and Jordan Brand when the rapper went off last night, showing off his special “OVO” Air Jordan 10s and 12s complete with stingray leather. As of this morning Jordan Brand let us know just what was up-they’ve officially welcomed Drake to the family. The announcement comes the day after Drake’s most recent tour stop in Portland, one that we can only assume involved some down time out at the Beaverton campus. Let us know what you think about the acquisition below and rest assured that he’ll no longer have to scrub Jays with a tooth brush.
Source: Jordan Brand
Drake is ass! Nike just using his bitch ass because of the controversy from Kanye. And his hoe ass went against the grain about what Kanye was speaking on for his personal reasons, it's bigger than his dumb ass pleasures. Some fuckers just don't care about others blood sweat and tears for themselves to benefit from if they would have enough respect to apply it.
im not sure what the point of drake being signed to jordan brand is other than being a spokesperson and maybe a high resource for generated hype, but other than that what does drake bring to the table far as the sneaker community goes, i mean even from a basketball point of few it doesnt make sense. i feel like there are plenty of other people out there who have contributed to the fashion industry that should have been given this opportunity over drake.
this shit is stupid, i mean nike lets go of Kanye, after he designs one of nikes most sought out after shoes in history weather it be by way of hype beast or simply raw uniqueness, and now Jordan brand signs Drake
and you want to know how the sneaker community feels about it?
Guess these so called superstar athletes aren't moving product like these hype bitch celebs. I feel like selling all my Jordan's like JasonRobbins said, whats next signing Slutty Cyrus since she made a hype song to promote these fucking shoes? I'm done buying JB soon as I grab them all red 6's. FUCK THE WAY THE SNEAKER CULTURE IS HEADED!
aint drake the same dude that used to rock fake jordans? he's jus like the rest of these celebs that jus recently hopped on the sneakerhead bandwaggon. i love jordan but i've lost a ton of respect for jordan brand over the last few years.
I dont care if it's Drake or not if the shoes are nice i'm koppin. Nike had a great shoe with Yeezy & I'm hoping they do even better with Drizzy.
"YAWN" basically more HYPE. I bet "Air Drakes" will just be some J's with his face or Drake logo stamped on 'em hahaha... and the reason I design my own EXCLUSIVE sneakers anyway hahaha..
No exclusive shoe will come out of JB for Aubrey, even players have to wear normal J's before they get a branded shoe. It's highly doubtable that Aubrey will be designing a whole new shoe at most he will just say is "OOOOHHHHH yea I like that and YYYYEEEEAAAAHHHH i like that. Just a full blown Jordan ID experience, and judging by Aubrey's sense of style… hold on and get ready for a tacky ride...
Lol jordan brand just lost ALL my respect so fuck every sneaker that comes out in the future from them (I've been a kobe dude anyways). Nike letting yeezy have his own shoe as a NON-athlete was a risk that proved to work out well in the end, but this is straight stupid I saw someone mention Wale earlier and I have to agree i'd be happier if he got a deal but THIS SHIT RIGHT HERE is sad and pathetic.
seriously, sneakernews.... This is not worth reporting....Rappers been going to the Oregon office and getting free kicks and exclusives for years.... Say what you want about Kanye but he did his thing with the Yeezys (actaul design, marketing, etc.... but then no ownership of the sneaker he put together).... That was a money maker for Nike and they used his creativity to make millions then shitted on him.... Besides, Air Drakes does not make a good marketing theme... Nothing from team Jordan sells except retro Mikes.... So Jordan signing Drake was to take some publicity off Kanye leaving and exposing the bullshit within the business aspect of the sneaker game.....
What the FUUUUUUUCK. SMH. I guess sports figures don't market do it for sneaker marketing anymore.
Rappers!!!? Whatever. Maybe Justin Beiber will sign with Nike and they'll make a "Nike Air Beibs", now that Kanye's gone, and the shoegame will officially be fucked. Hahahahah.
This is cool, but I don't think he affects the culture enough (i.e. like Kanye) to be "signed" to a shoe company. Having said that, there should be some nice CWs
Congrats to ya drake keep doing ya ishhh. I kno sum is gone call u out or bring sum hate towards you but in retrospect alot of us would love to be in jordan brand and I hope you kill it while you there.
@trilla they were "custom". which is the nice way of saying fake
@GrangTapes I stay down with same ol retros I don't really need!
@Founding Father I like how you call him Aubrey
@Founding Father you're missing the point that Jordan even had the audacity to set up a meeting with this nigga...
My dude you definitely hit it on the head, wit no hate, animosity, or disrespect! These dudes speaking ill of a man they don't know, that's girl shit! Like you said JB making a money move, on Floyd/ Ocar shit! Now yall know this lil bit of tabloid hype ain't gone stop yall from standing in line for hours on release day!
@NickBartzis A male duck
@NickBartzis Some faggot
I think is going to stick with is OVO color scheme and we're going to see a lot of black/gold and white/gold color ways.
@PatMcCarty Haha, those sucked anyways...
@hozezae Drake aint reading this shit, that nigga whisperin a love story in a bitch ear somewhere!
They ain't have no meeting somebody just called Aubrey and said, "Hey boy come color some shoes real quick so we can show that other boy who the real boss is"
@Zach Trimm Wale needs to sell more records first. I know yall Wale fans a little upset (he's dope) but this is business not who's the better rapper or which rapper has a better shoe game its all about who has the bigger fan base and who can bring in the most money. Clearly Drake is the better choice.
Well spoken my dude. See ppl base this off of shoe cred and how many shoes u got or been collecting. Thats the reason why half the ppl on here if they owned a business it would flounder, flop, bankrupt then sum. Its all about business, if u can bring in money and u have followers and u been consistent your gonna be chosen or if you just blew up fast like 50 cent everybody's gonna want u. Didnt 50 get paid off vitamin water hell yea, and im sure drake is thinking the same. Its business not about being a overhyped sneaker addict. Hell there's thousands of athletes still who can't get a deal or got a deal and cant sell shit. Believe me millions of ppl who would love to be sign on JB's or nike's team