all the best shoes jordan
August 29, 2014 BY Aaron Kr. / 134
Jordan Brand’s Retro Remaster initiative is not just about using premium materials. It’s about refining the art of traditional shoe-making in a day and age when innovative (and more cost effective) materials and construction methods have become the norm in the footwear business. Knowing that their consumers are passionate and well educated about the sneakers they love, Jordan has answered the call for a higher grade of materials on their Retro releases, but their efforts reach far beyond just using better leathers.
Starting with the Spring 2015 season that will begin in January, all Air Jordan Retros will be crafted using a completely revamped construction process with an elaborate and intimate approach to the way these shoes are manufactured. Aside from just creating a more premium product, the idea is to refine the Retros to be as close as possible to the OGs in every way, from the way they look and feel, to the way they perform and respond to wear. Using original pairs to get each detail true to form, JB is setting out to recreate Tinker and Michael’s original vision for what these shoes should be.
Like the man on the Jumpman logo, his brand is always looking to get better. Being on top is no excuse for complacency and JB is committed to pushing themselves to continue to raise the bar. Last night, Jordan Brand invited a small group of media members to come see the results for ourselves as they unveiled the first batch of Remastered models, walked us through the process and goals of the new approach to Retro manufacturing, and unleashed the bombshell that the recently released “Sport Blue” Air Jordan III was the last colorway of the III that we’ll see for awhile as the brand plans to shelve the model the foreseeable future.
Jordan Brand’s VP Category Footwear Lead, David Schechter, Footwear Engineering Director, Michael Hochdoerffer, and Footwear Product Line Manager, Jeff Atienza walked us through the ins and outs of the remastering process from the conceptual goals to the final product. Continue on for a crash course on the Jordan Retro Remaster initiative where we’ll relay some of the key elements detailed during last night’s info session and give you some insight into the process, as well as a look at the upcoming colorways that are on their way to us next year.
all the best shoes jordan
I bought those white and blue 4s when they first came out in like 2000 and those french blue 7's in like 03, nobody wanted them then, u could just walk right in and pick them up weeks later, funny what hype does to things
@DonReadyRay I walked right in the store and picked up the 4s this morning a hour after store was open lol! Déjà vu all over again smh lol!
@Stephen Densmore correct but with trying to save money and people complaining about creasing in shoes, that is the only reason they really made the change to mostly synthetic materials.
I think they are switching over to a high quantity business model with these. Like the Jordan 11 LB 700,000 pairs released. It's more about the business mostly.
The Remastered series. They said the Js from 2015 on out are going to be top quality. The materials are going to be the materials that were on the OG Js.
this is just the brand trying to rectify raising the price..Id be surprised if theyre changing anything at all.In saying that Ill be getting all three of those 4s
I need the Jordan 4 "Oreo". I just got the Air Jordan VI History of Jordan, and trying to catch a Ferrari JORDAN 14, that doesn't cost a flightclub price. Too many red kicks for me
Fink im done buying Jordanz.. The dedication to keeping real to the fans is fading and camping for 16hours has become a fucken joke, alot of dickheads with no status at all getting dunk enoying people at the campoutz. Bounce.
I don't care what Michael Jordan himself did when he played in the NBA, these are shoes we are talking about here not his basketball career. Most people just buy the shoes b/c it says jordan or b/c others influence them to buy them. While the few buy them b/c they actually like the shoe or b/c they had it as a kid & want them again. This is whole article is about the quality & material used on these bullshit ass made shoes.
Okay do you know how much it cost to make bullshit quality jordan less than $10. While you're being a moron about this subject talking about how jordan you've bought like we care, the "crying" smart people want this dumb ass company to give us better quality. You're the one believing that this so called "remastering" will actually give us great quality when the fact is, nike will probably change a few these but still give us shit material just so they can jack up the price again. But you're too blind to see that.