Sneaker News
February 18, 2017
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After putting on an incredible show last year in Toronto, Aaron Gordon is the clear-cut favorite to take home the trophy tonight. During that epic showdown with Zach Lavine, Gordon sported a basic black/white colorway of the Nike Hyperrev, but given Gordon’s ascension as one of the best dunkers in the league, Nike hooked him up with a special PE colorway of the Nike Zoom Rev, which features a graphic that represents the eye of a storm.
Nike SB’s crossover efforts with Jordan Brand led to the creation of the Air Jordan 4 SB in 2023, amounting to what many crown as...
The Nike Sports Research Lab is ground zero for Nike’s mad experiments before they hit market. Every comfort and performance-based foundation of Nike’s, whether it...
With so many superstar athletes acting as pivotal brand ambassadors for the industry’s major players, the signature basketball business has never been this competitive —...
