Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Awake NY’s Jordan Air Ship PE Dropping In Europe On April 13th
Though they’ve been a mover in the footwear space for years, Awake NY experienced their biggest moment yet earlier this year with the launch of...
Where To Buy The HIDDEN NY x ASICS GEL-NYC
Following a pop-up and initial release through HIDDEN NY channels, the HIDDEN NY x ASICS GEL-NYC is set drop globally on April 12th. European retailers...
A Ma Maniére Is Making The Air Jordan 3 Great Again
The Air Jordan 4 may be stealing a lot of the thunder as of late, but its predecessor, 1988’s Air Jordan 3, was once the...
Kiko Kostadinov’s ASICS NOVALIS GEL-TEREMOA Returns In Two New Colorways
Updated April 12th, 2024: The Kiko Kostadinov x ASICS NOVALIS GEL-TEREMOA is available now on the Kiko Kostadinov webstore. As the debut sneaker silhouette under...
BSTN and adidas Continue European Basketball Heritage Series With UV-Treated Rivalry 86 Low
European sportswear boutique BSTN and adidas write next chapter of their collaborative European Basketball Heritage Series with an ode to the continent’s most successful hoops...
PJ Tucker Reveals Nike Air Flight 89 Collaboration
NBA sneaker king PJ Tucker is set to release his very own Nike Air Flight 89 collaboration. First images courtesy of @NickDePaula were quickly followed...
Master Splinter Gets His Own adidas Superstar From The Ninja Turtles Pack
With the Ninja Turtles immortalized via an adidas Superstar collaboration, it’s only right that their instructor, mentor, and adoptive father gets proper due. A first...
KoRn and adidas Originals Set To Launch Second Collection In May
Last year, adidas and nu-metal band KoRn acknowledged their longstanding association with their first ever sneaker collaboration, extending a shared influence on the Campus 00s...
adidas Releases Special Edition Sambas For Lionel Messi And Inter Miami
As one of the foremost athletes under the adidas banner, there’s no shortage of allusions to Lionel Messi throughout the Three Stripes catalog in the...