Nike Retro
Nike Retro is an umbrella term that refers to previously sidelined Nike styles brought back from the archives for re-release.
While models like the Air Jordan 1, Nike Dunk Low and Air Force 1 drive tons and tons of money to Beaverton like clockwork, a large part of the footwear giant’s brand strategy each year is focused on the more underappreciated sneakers in their history. Archival models, though sometimes sitting dormant for decades, have been some of the biggest success stories for the Swoosh, amassing cult followings in their time off the shelves. Look no further than a shoe like the Nike Air Tech Challenge II, hotly anticipated each time it returns in its OG “Hot Lava formulation.”
The landscape of what Nike Retro shoes are in the spotlight changes frequently, but in 2024, shoes like the Nike Attack, ACG Rufus and DT Max ’96 are set for their first releases in years. Below you’ll find our latest coverage on Nike Retro products, including release dates, official images and pricing details.