Browsing the "Jason Petrie" Tag

Nike Air Max LeBron VII ‘Fortune’ Sample

January 9th, 2012 by | 15 comments

nike air max lebron vii fortune 25 sample 3 Nike Air Max LeBron VII Fortune Sample

What makes the Nike LeBron such a ‘collectable’ shoe is that alongside all the sick releases, there are as many, if not more, samples and PE colorways that are hiding in the closets of Nike HQ. On such sample is this Black, Blue, and Yellow colorway of the Nike Air Max LeBron VII, modeled after one of LeBron’s favorite magazine covers; in 2008, LeBron was on the cover of Fortune 25 magazine – a cover that served as the inspiration of this sample. These won’t ever release, but Jason Petrie, the designer of the Nike LeBron series from VII -present, just gave us a nice little glimpse at what other sick joints we might never even see. Check out the extra image below as well as a picture of the cover in question and let us know what you think.

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Sneaker News Talks Nike LeBron 9 & More With Designer Jason Petrie

November 17th, 2011 by | 14 comments

jason petrie talks lebron 9 Sneaker News Talks Nike LeBron 9 & More With Designer Jason Petrie

If Jason Petrie wasn’t designing LeBron’s sneakers for Nike, there’s a good chance he’d be on a computer somewhere surfing the sneaker sites for a look at the latest kicks, just like you. As a matter of fact, Jason is still doing that anyway, because unlike many of his trailblazing design predecessors at Nike, he has grown up living and breathing not only design, but also the history and culture surrounding the sneaker game. When Bruce Kilgore was drafting up the Air Force 1 and Tinker Hatfield was designing just about every other classic Nike shoe you love, there really was no tangible sneaker culture, no such word as “sneakerhead” and nowhere near the exchange of information that we see today in the internet age. Those pioneers created shoes that attracted a ravenous fanbase of Swoosh-crazed consumers, and as a result, paved the way for a new wave of creative forces that are now rising to prominence in the sneaker industry. Jason Petrie is one of the leaders of this bold new generation of Nike designers, equipped with not only the necessary technical skills, but just as important, an understanding of the game and an impassioned reverence for the sneaker masterpieces that came before them. Shoes for the people, by the people.

Petrie approaches his work with his finger firmly on the pulse and a humble appreciation for those who spend their hard earned money on the shoes that he brings to life. As lead designer for the Nike LeBron line, he has been entrusted with one of the brand’s hottest commodities and no one takes that responsibility more seriously. With two huge hits under his belt with the LeBron 7 and 8, the pressure is only getting greater every time he sits down to develop the next shoe. As with the previous two, the LeBron 9 was not immediately embraced by the always scrutinous sneaker community, but just like with the others, it didn’t seem to take long for people to come around. We recently sat down with Jason to chat about the NBA lockout, South Beach resale prices and of course, the Nike LeBron 9. Keep reading for the full interview, featuring some juicy LeBron 9 sample pics and some interesting insight into why the LeBron 9 is designed like an odd number and how early versions of the shoe featured Foamposite on the upper!

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Jason Petrie Teases Unreleased Nike LeBron 9 Colorways

October 7th, 2011 by | 26 comments

nike lebron 9 samples chat 20 Jason Petrie Teases Unreleased Nike LeBron 9 Colorways

Jason Petrie has been one of the more community-involved Nike designers in recent memory. They guy loves his craft, and more importantly, loves to discuss his role in creating the most advanced basketball shoe Nike has to offer. He recently made himself available for a lengthy online video chat, answering questions directly from Nike LeBron fans. In addition to providing some poignant responses to some great questions regarding the shoe’s performance and comfort as well as LeBron’s involvement in the process, Jason Petrie showed off a few unreleased Nike LeBron 9 colorways, like the Nike LeBron 9 ‘Kentucky’ and the Nike LeBron 9 ‘Miami Nights’, which Sneaker News gave you a first look at. Also featured during the chat session were a few preliminary samples, like the Z-Core sample ,which Petrie describes as the first step in materialization of the shoe, and a full-length 360-Air sample. Continue reading for a look at all that was shown in the video and be sure to stick with Sneaker News for all Nike LeBron 9 updates.

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Nike LeBron 9 Behind The Scenes

September 20th, 2011 by | 7 comments

nike lebron 9 video details 01 Nike LeBron 9 Behind The Scenes

Thought the wildly wavy carbon fiber panel on the sides of the Nike LeBron 9 was just for show and perhaps a nice way to get strength without added weight?  You’re on the right track, but may not have realized that the lateral stability weave actually provides three critical points of lockdown to ensure you stay in place to reap the benefits of mixed Max and Zoom Air cushioning.  Also key to the fit is an independent fit harness at the midfoot which helps to make sure the Hyperfuse ventilation you need to stay cool in the clutch stays where it’s supposed to be.  Click through to see Nike Basketball’s Jason Petrie and Charles Williams along with LeBron himself discussing the merits of what looks to be the most impressive basketball shoe on the market upon its entry in October, and let us know how you feel about the tech on the Nike LeBron IX.

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LeBron James + Jason Petrie Talk Nike LeBron 9

September 20th, 2011 by | 11 comments

lebron james jason petrie nike lebron 9 interview 1 LeBron James + Jason Petrie Talk Nike LeBron 9

“It’s your mind and my mind that came together to make something like this.”

All the new Nike LeBron 9 colorways revealed in the last week have sneakerheads talking, and the general concensus is that all it took was a couple carefully curated palettes to prove that their elite performance aspirations don’t have to come at the expense of good looks.  LeBron James himself obviously had quite a few conversations with Nike Basketball designer Jason Petrie during the shoe’s early product cycle, and a look into these dialogues was just published by SneakerFreaker along with some dope new photos of the ‘China’ LeBron 9s.  Click through to see what they had to say about the first Nike LeBron flagship destined for NIKEiD customization and let us know which is your favorite colorway so far.

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Nike LeBron 8 P.S. Breakdown by Jason Petrie

April 13th, 2011 by | No comments

nike lebron 8 ps breakdown petrie summary Nike LeBron 8 P.S. Breakdown by Jason Petrie

“Engineered support…only where he needs it.”

Last year’s LeBron VII P.S. didn’t have full-length Max Air, so what’s all the commotion about the LeBron 8 P.S.? Full-length Max Air is undoubtedly one of the more aesthetically pleasing features on a basketball shoe, but remember that the P.S. is about performance first. For the LeBron 8 P.S., Jason Petrie explains the function of the Hyperfuse upper as well as the newly designed midsole cushioning system, and in a nutshell, it’s to give LeBron the support only where he needs it, and to give him a whole new experience. The LeBron 8 P.S. is technically sound in every way possible, and as LeBron begins his quest for championship glory, he’ll need the P.S. to be the best it can be. Continue reading to hear Jason Petrie break down the LeBron 8 P.S. and let us know how far LeBron will get in the 2011 Playoffs.

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