April 15th, 2013 by Brendan Dunne
|

The young athletes who hit the floor for the 2013 Jordan Brand Classic were of course blessed with plenty of Jordan Brand gear throughout their stay in NYC, a set that culminated with their on-court Air Jordan XX8s for Saturday’s games. The first two match ups saw a clean black/red/white version of the Air Jordan XX8 hit the floor that had the JBC branding present via the inside of the shroud. Later on for the main event, the National Game, the squads donned two separate versions of the Air Jordan XX8 that both sported a graphical “Fractal Elephant Print” treatment on the shroud. See all the sneaks right after the jump and tell us if you’d purchase any of these pairs in the unlikely event of a retail release.
Read more →
April 12th, 2012 by John K.
|

The Jordan Brand Classic 2012 officially kicked off today as the nation’s top High School basketball players arrived in Charlotte to participate in a number of events tailored to the athletes. Beginning with an orientation in the ‘Gold Room’, which featured a showcase of the game’s most notable alumni, and special messages given by Jordan Brand VP Howard ‘H’ White and Eric Thomas, the Jordan Brand Classic experience gave this year’s participants a first-hand look at a possible future of stardom in the sport, with a visit to the ESPNU headquarters for a Signing Day Special marking the ‘next step’ for these young talents. You can check out the ‘Gold Room’ for yourself below, so take a look and don’t forget to tune in to ESPN this Saturday for the Jordan Brand Classic main event!
Read more →
April 12th, 2012 by John K.
|

On many occasions, Jordan Brand has displayed the tendency to roll with a ‘theme’ of colorways for its non-Air Jordan models. We saw plenty ‘Cool Grey’ and ‘White/Cement’ colorways before, but for April, one theme to look out for is the opposing forces of University Blue and Team Orange, representing the West and East in the Jordan Brand Classic. Here we have a look at the Jordan Brand Classic athletes rocking the Jordan Play In These II colorways during a quick practice; luckily, these are not PE’s, but general releases, so look out for these at your local Jordan Brand retailer, or cop one of the available ‘East’ or ‘West’ pairs right now on eBay.
Read more →