July 10th, 2012 by John K.
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Jordan Brand continues its heartfelt series documenting some amazing stories circling basketball and the contrasting ways of life around the globe. The first installment of the series was titled #RiseAbove Expectations, which told the inspirational story of Laylan, an Iraqi girl who hooped her way through the cultural norm that oppressed female participation in sports. The second chapter of #RiseAbove focuses on ‘Limits’, an all-amputee squad of ballers that have united from across the country to get their reps in with the basketball. Check out Jordan Brand #RiseAbove Limits below and stay tuned for the next installment of the #RiseAbove documentary series next week.
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July 3rd, 2012 by John K.
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At any given moment, at any location in the world, an uplifting story is told through sport. Jordan Brand explored four of these stories through its Jordan Brand #RiseAbove Documentaries, beginning with an inspirational story from Iraq and continuing in Dallas, Leishan Village, and Chicago. The first leg of the Jordan Brand #RiseAbove Documentaries begins in Iraq where a worthy spotlight is shone on Laylan, a 20-year-old Iraqi girl who fights against the pressure of her country’s traditional gender roles and rises to become a leader of her all-female basketball team, surpassing the expectations of being a “stay at home” girl. Continue on for a look at #RiseAbove Expectations and stay tuned to Sneaker News as we will keep you updated on the next segment of the Jordan Brand #RiseAbove Documentaries!
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