Nike Air Max 90

A pillar of sneaker culture, the Nike Air Max 90 remains one of the most significant designs since the brand’s founding. And while its OG colorways are some of the most significant, the silhouette has paved its way with a number of both collaborations and noteworthy general releases in the past few decades.

Released in 1990 as its name would imply, the Air Max 90 effectively became Nike’s second flagship sneaker after the Air Max 1. It was designed by architect Tinker Hatfield whose initial imagining turned into the original “Infrared” colorway, a scheme considered to be the most popular and the most legendary. This color blocking then went on to be the blueprint for future releases, which have garnered their own dedicated followings.

In the years since its inception, the Air Max 90 has also appeared in a number of unique variations inclusive of FlyEase mods and ACG palettes. The Duck Camo colorway — which recently made its way back to the spotlight thanks to not one but three modern versions — quickly became an icon thanks to its association with Japanese retailer atmos, a now monumental imprint who later released the beloved “We Love Nike” pack as a noteworthy follow-up. UNDEFEATED, then, raised their strike logo flags atop the silhouette as well, with both motorsports inspirations and some futuristic modifications.

As part of the 2020 celebration of the model’s 30th anniversary, Nike provided it a total reconstruction that made it that much closer to the OG pairs. They slimmed the overall profile down by a large margin through tweaks to the panel scale, toe box height, and heel counter. After an initial Triple White release, the newly recrafted AM90 took a tour through its many iconic appearances.

In 2024, plans for the AM90 initially read as rather conservative, with Nike continuing to roll it out in new colorways that heavily rely on their iconic construction. However, the addition of the Nike Air Max 90 LV8 and Nike Air Max 90 Futura present new options to get wild with the model, the two offshoot lines adding a platform sole and experimental detailing to the silhouette, respectively.

The Nike Air Max 90 currently retails for around $130 USD, but special editions will garner a premium price tag that can float around upwards of $180 USD. For the latest information, scroll down to read the articles below.

price / $120+

Nike Air Max 90

Spring-time Multi-Colors Dot The Nike Air Max 90 For Women

We’ve just received product photos of a new colorway of the Air Max 90- slated as part of Nike’s Spring 2023 offerings. Arriving in a...

By staff January 24, 2024
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The Nike Air Max 90 “Alchemy Pink” Ignores Subtlety

Long considered a form of fashionable expression, sneakers have now become commonplace as obscure models embraced by core fans quickly hit the mainstream. That’ll be...

By Sneaker News January 23, 2024
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Nike Has More Winter Worthy Air Max 90s On The Way

Tan Nikes have been a go-to winter look for ages now, popularized by the aesthetics of Timberland boots and celebrated through a variety of “Vachetta...

By Andrew Rizzo January 23, 2024
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Nike Runs The Perfect Air Max 90 Play With “Detroit Lions” Colorway

Over the three seasons under the Dan Campbell regime, the Detroit Lions rose from the dark pits of a 3-win season to becoming the best...

By Sneaker News January 20, 2024
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The Nike Air Max 90 Is Pretty In Pink Yet Again

Are you ready for the mid-February holiday? Well, Nike surely is. After re-releasing the “Rose” on January 18th, teasing a second Air Max 90 “Valentine’s...

By Sneaker News January 19, 2024
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Available Now: The Nike Air Max 90 Futura “You Deserve Flowers”

Updated March 7th, 2024: The Nike Air Max 90 Futura is available on Nike.com in women’s sizing ($160.) This pair, initially slated for release on/around...

By Sneaker News January 18, 2024
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This Nike Air Max 90 Is Military Issue Without The Camouflage

Nike has quietly stepped away from using camouflage patterns on its footwear, possibly to distance itself from any geopolitical drama given the amount of military...

By Sneaker News January 15, 2024
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America Runs On Dunkin’ – And The Nike Air Max 90

The slogan “America runs on Dunkin'” poses an interesting question: What does Dunkin’ run on? Apparently, it seems to be the Nike Air Max 90....

By Andrew Rizzo January 11, 2024
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Don’t Keep The Nike Air Max 90 “Glacier Blue” On Ice

Some sneakers don’t deserve to buried in a closet, untouched and firmly stuffed with tissue balls from the factory. Case in point: this Nike Air...

By Sneaker News January 10, 2024
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