Nike Air Max 90

A pillar of sneaker culture, the Nike Air Max 90 remains one of the most significant designs since the brand’s founding. And while its OG colorways are some of the most significant, the silhouette has paved its way with a number of both collaborations and noteworthy general releases in the past few decades.

Released in 1990 as its name would imply, the Air Max 90 effectively became Nike’s second flagship sneaker after the Air Max 1. It was designed by architect Tinker Hatfield whose initial imagining turned into the original “Infrared” colorway, a scheme considered to be the most popular and the most legendary. This color blocking then went on to be the blueprint for future releases, which have garnered their own dedicated followings.

In the years since its inception, the Air Max 90 has also appeared in a number of unique variations inclusive of FlyEase mods and ACG palettes. The Duck Camo colorway — which recently made its way back to the spotlight thanks to not one but three modern versions — quickly became an icon thanks to its association with Japanese retailer atmos, a now monumental imprint who later released the beloved “We Love Nike” pack as a noteworthy follow-up. UNDEFEATED, then, raised their strike logo flags atop the silhouette as well, with both motorsports inspirations and some futuristic modifications.

As part of the 2020 celebration of the model’s 30th anniversary, Nike provided it a total reconstruction that made it that much closer to the OG pairs. They slimmed the overall profile down by a large margin through tweaks to the panel scale, toe box height, and heel counter. After an initial Triple White release, the newly recrafted AM90 took a tour through its many iconic appearances.

In 2024, plans for the AM90 initially read as rather conservative, with Nike continuing to roll it out in new colorways that heavily rely on their iconic construction. However, the addition of the Nike Air Max 90 LV8 and Nike Air Max 90 Futura present new options to get wild with the model, the two offshoot lines adding a platform sole and experimental detailing to the silhouette, respectively.

The Nike Air Max 90 currently retails for around $130 USD, but special editions will garner a premium price tag that can float around upwards of $180 USD. For the latest information, scroll down to read the articles below.

price / $120+

Nike Air Max 90

The Nike Air Max 90 Futura Hits Your Area In Black And Pink

The Nike Air Max 90 Futura is well-versed in color, having released a wide assortment of bold styles over the course of the Summer. And...

By Michael Le October 4, 2023
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The Nike Air Max 90 Futura “Plum Eclipse” Is Available Now

From hairy faux cow prints to calm tonal treatments, the Nike Air Max 90 Futura has proffered a sizable departure from the Beaverton brand’s Max...

By Jared Ebanks September 29, 2023
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Fall-Friendly “Wheat” Returns On The Nike Air Max 90

Every Fall season, Nike returns to the ever-flowing well of “Wheat”, delivering popular Sportswear icons in the workboot-inspired look. This year, the Air Max 90...

By Sneaker News September 12, 2023
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This Nike Air Max 90 Features Metallic Silver Swooshes And Matching Accessories

While it might seem like your average “Triple White” pair at a glance, this newly-revealed Air Max 90 does add quite a bit of flair...

By Michael Le September 9, 2023
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This Air Max 90 Futura Receives A Bit Of Badazzling

Since 2022 Nike has reconfigured its most iconic Max Air cushioned silhouettes with exaggerated overlays and an easily distinct design. Between the Air Max 90...

By Jared Ebanks August 31, 2023
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Nike Adds Rear Lace Toggles To This Outdoor-Themed Air Max 90

After an overwhelming assortment of low-top trims, Nike is transitioning to the fall season in style. Case in point? The Air Max 90’s latest ensemble...

By Jared Ebanks August 27, 2023
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Nike Adds The Air Max 90 To Its Upcoming Corduroy-Based Collection

Nike has no shortage of collections each season, conjoining its most popular lifestyle models into a cohesive ensemble of shared aesthetics. For the Sportswear Banner’s...

By Jared Ebanks August 25, 2023
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Nike Outfits The Air Max 90 In “Monarch”

Nike has dressed the Air Max 90 in countless colorways over the years, yet the pairs staple black, white and grey background continues to promote...

By Jared Ebanks August 24, 2023
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Reflective Panels Appear On The Nike Air Max 90 “Black/University Red”

Throughout the summer months, Nike’s Sportswear division has imbued a number of lifestyle silhouettes with reflective paneling. From the Nike Dunk Low to the Air...

By Jared Ebanks August 20, 2023
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