March 26th, 2014 by Sneaker News
When it comes to the wide world of sneakers, we all have different tastes and opinions, and the team here at SN is no different. All day in the office, we’re discussing and debating new releases and beloved classics, and needless to say, each of our staff members has strong feelings about their respective sneaker passions. As a result, we’ve decided to launch a new ongoing segment called Staff Insights where you can get to know our crew a little and hear some of their personal thoughts and opinions on current trends and topics. To kick things off, we thought we’d get in on the Air Max Day fun by sharing some stories on our favorite Max models, so continue on to see who chose what and stay tuned for more with TEAM SN coming soon.
Read more →
March 25th, 2014 by Aaron Hope
Tonight, we introduce our new Sneaker News NINE@NINE segment, and what better topic to kick off with than the ongoing Air Max celebration. With March 26th marking the 27th anniversary of the Nike Air Max 1, Nike will commemorate the birth of Max Air tomorrow with a special Volt-midsoled release. In preparation for ‘Air Max Day’, Nike took us back to 1987 and gave a bit of a history lesson with all the major pairs from Tinker Hatfield’s first golden era running designs all the way up through the recently introduced Flyknit Air Max.
That list certainly touched on most of the biggest releases from Nike’s flagship running series, but hardcore sneakerheads would immediately see a compilation like that as an opportunity to think back on some of the more obscure pairs as well. So that’s our goal here – to go back over the timeline and fill in some of the less common pairs that represent fresh retro opportunities we’d love to see return alongside the recurring cornerstones.
Read more →
July 30th, 2012 by John Kim
NIKE AIR MAX CLASSICS WEEK
Nike Air Max reinvented the Running Sneaker with the unprecedented visible Air bag with the Air Max 1, but what followed was a string of groundbreaking designs penned by the world’s greatest footwear architects in history. Nike has displayed a strong effort in giving these classic models an honorable tribute, most notably with the late-2005 celebration of ‘History of Air’, which focused on the Air Max 1, Air Max 90, Air 180, Air Max 93, Air Max 95, and Air Max 97 – all leading up to the 2006 debut of the first-ever 360-degree Max Air unit in the Air Max 360. We’ve revisited those models plenty of times and even today, Nike Sportswear continues to depend on those heritage models to keep the spirit alive, but how about the other annual models that haven’t seen much sun? This week, Sneaker News will focus on five different Air Max models that are equally as magnificent as the headlining bunch, but not nearly as recognized. We’ll kick things off with the Air Total Max from 1996, or better recognized as the Air Max 96.
A year prior to the Air Max 96, Nike design lead Sergio Lozano shattered the norm with the Air Max 95 and its outrageous design highlighted by the multi-compartment Max Air bag with varying PSi grades. Lozano followed that up with the equally enticing Air Max 96, inheriting the same Max Air bag concept with slightly altered tooling with a redesigned upper that mimicked the flowing waves of the ocean. Four original colorways were released (two for men, two for women, all detailed below) and the shoes were produced in South Korea and in Vietnam. The most recognized colorway is the Black/Dark Concord, which originally featured a Scream Green Max Air bubble in its Sample stage and later released with a black unit. To this day, the Nike Air Max ’96 remains a true original, although the Air Max ’96 design infrastructure was used in the Nike Air Max 180 ’96 (2007) and the Air Max ’96 Evolve (2012). Nike also flirted with a Retro release in 2007, but that route never went beyond the Sample stage, although two samples that did surface continue to be hot collectors items. Take a trip down memory lane as we kick off a week of Air Max homage in Classics Revisited with the Air Max ’96!
Nike Air Max 96
Read more →