Browsing the "Nike Air Yeezy" Tag

NIKE AIR YEEZY

The Nike Air Yeezy is the first signature shoe for Kanye West. It released in 2009 in three colorways – Black/Pink, ‘Zen’, and ‘Net’. There are many unreleased sample colorways of the Nike Air Yeezy as well.

Nike Air Yeezy “Black/Pink” vs. “Black/Solar Red”

June 13th, 2012 by | 59 comments

nike air yeezy black pink solar red comparison 23 Nike Air Yeezy Black/Pink vs. Black/Solar Red

Looking at the Nike Air Yeezy 1 and the just released Nike Air Yeezy 2 side by side, it’s immediately evident that they come from the same lineage. The obvious similarities in shape, the mid-foot strap treatment, and the whole glow in the dark opulence lying underneath set up a clear bridge between these two entrances into the high end of collaborative Nike models. The climates the respective models arrived in weren’t quite so similar however, as the sneakerhead landscape changed quite a bit from the short span of the 2009 release of the first to last weekend’s debut of the second. Similarly the release approach was much more traditional, lineups and the occasional raffle here and there, where the second was forced to adjust after the looming threats on public safety posed by the ‘Galaxy’ business just a few months back.

The Nike Air Yeezy 1 was a bit more insular, a release seemingly driven to a much larger extent by the core sneakerhead crowd rather than the media at large. There was no heavy celebrity seeding (and obviously, no celebrity ‘Tweeting’ of their early pairs), no extensive CNN coverage building up to the moment, no fake $90,000+ auctions. Furthermore Kanye West himself was a bit of a different character back then, with the Nike Air Yeezy 1 more rooted in a history of sports footwear where the 2′s reflect his quick switch to the high-fashion houses right after, a trend played out in his lyrics and his on-going creative endeavors (recall the Louis Vuitton Pack that allegedly had Nike fuming).

Which of these two similar colorways of two separate sneakers in the Kanye West x Nike oeuvre will history be more kind to? At the moment the Nike Air Yeezy 2 ‘Black/Solar’ is a hotter commodity, with prices hovering around $2,000 on eBay whereas the ‘Black/Pink’ Nike Air Yeezy 1 only rose to that figure over the span of three years, but it will take some time before things level out and we can collectively look at them from a distance. There’s no doubt the sentimental attachment and historical signifance of the Nike Air Yeezy 1 will be unmatched for many, but there’s also the consideration of the Nike Air Yeezy 2 being that much harder to track down and arriving with a fervor much greater than before. We’re finishing off our 1 vs. 2 comparisons here with a detailed look at the Black/Pink and Black/Solar Red, so enjoy the gallery and let us know which of the two you like better!

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Nike Air Yeezy “Zen Grey” vs. “Pure Platinum”

June 12th, 2012 by | 50 comments

nike air yeezy grey comparison 15 Nike Air Yeezy Zen Grey vs. Pure Platinum

The gap between signature shoe 1 and II is most often the widest among all others breaks between volumes. The Air Jordan, Zoom LeBron, and Zoom Kobe, etc. have all withstood that extra distance in the evolutionary jump, with the respective sequel taking on a much more distinct persona of the individual it was designed for. The Air Yeezy, however, is the exception to that rule; the first Yeezy, which officially released back in 2009, had some heavy expectations on its shoulders as it would represent the entire ‘sneakerhead’ constituency into one design. A bulky strap, a mega-high ankle cut, custom-designed lace-locks, an all-over ‘Y’ Yeezy press-mold print, glow-in-the-dark outsoles – it was the perfect sneakerhead’s shoe designed by perhaps the exemplar of the sub-culture in Kanye West. The Air Yeezy is also credited as the first signature shoe for an influential non-athlete, so the finished product was certainly an enticing news story for media outlets outside the bounds of the sneaker culture; the biggest pop culture superstar is getting his own Nike sneaker – this we gotta see.

The public outcry for a sequel followed not much after the mid-2009 release of the Air Yeezy, and since we first spotted it with our own eyes during the February 2011 world premiere of Kobe Bryant’s ‘Black Mamba’ short, the Air Yeezy 2 was a massive ongoing headline over the last sixteen months. The sneaker was kept under heavy wraps, with Kanye himself acting as lone ‘trailer’ as we witnessed him rotate a variety of different colorways on the street and during live musical performances. Eventually (in a long and dragging saga), Nike unveiled the final release information and the Air Yeezy 2 released globally this past Saturday, but what was already considered to be one of the toughest sneaker acquisitions of the year turned out to be much more difficult due to a variety of factors, with many pointing to the overall mainstream movement of ‘sneakers’ being the primary culprit. The landscape of the Air Yeezy 2 release was in clear contrast with the original Air Yeezy release; while many stores – official Nike retailers included – celebrated the momentous Yeezy occasion with themed in-store events, the dangerously high demand and ultra-low supply raised major concerns for Nike and ultimately forced the release to take on a ‘quick and painless’ approach; the Twitter RSVP took center stage (with controversial results) while other stores depended on controlled raffle/lottery arrangements, and a massive chunk of the hungry were left un-fed. The demand remained, and so the resale market value of the Air Yeezy 2 eclipsed that of the original Air Yeezy at its highest point, reaching jaw-dropping amounts in a short period of time.

The design contrast between the Air Yeezy and Air Yeezy 2, displayed in the following gallery, also speaks on Kanye West’s changing tastes in fashion and style, but surely Kanye’s own sneaker obsession played a major role in the design concept as the base of the shoe is shared with one of Nike’s most revered designs – the Air Tech Challenge. Above it is a slimmer, sleeker, and more luxurious build, opting for extravagant tastes like anaconda-skin and intricate details like the hieroglyphics and Horus logo on the tongue. The Air Yeezy 2 certainly met Nike’s fastidious demands of a signature shoe, as the overall design exuded Kanye’s more recent fascination with high-end luxury and fashion and grandiose self-imagery. The Air Yeezy 2 was a clear overlap of the sneakerhead community and the pop-culture/contemporary fashion circles, becoming a must-have item for a much larger population of fashion-forward, but Kanye’s ongoing relationship with Nike, based not only on this release but his participation in Kobe Bryant’s ‘The Kobe System’ ad campaign, will always be on the sneakerhead’s radar – regardless of where (or when) fashion trends evolve. Will there be an Air Yeezy 3? Kanye’s already hinted at that a few months back, but for now, let’s enjoy the Air Yeezy 2 for what it is and see for yourself just how similar and different the Air Yeezy 1 and 2 truly is by flipping through the gallery below.

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A Look Inside Questlove’s Sneaker Collection

June 1st, 2012 by | 23 comments

questlove sneaker collection 5 A Look Inside Questloves Sneaker Collection

Questlove has proved himself to be an icon of the hip-hop game as well as the sneaker scene. Primarily recognized as a prominent DJ and drummer for legendary hip-hop group The Roots, Questlove has gained a rock-solid reputation as being one of the true sneakerheads in pop culture circles, collaborating directly with Nike on numerous occasions. Questlove recently gave his Instagram followers a quick peek into his sneaker collection, storing his stash in three simple ways: in boxes, on shelves, and stuffed in closets. Spot anything in his stash that you might have? Take a look at Questlove’s sneaker collection below (as well as pair of Air Force 1s he designed back in ’05 and his most recent sneaker pick-up) and let us know where you think Questlove ranks among the all-time celeb sneakerheads!

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Nike Air Yeezy 2 – Officially Unveiled

May 30th, 2012 by | 100 comments

air yeezy 2 unveiled 5 Nike Air Yeezy 2   Officially Unveiled

It’s here.

Possibly the most anticipated sequel to any sneaker in the history of the game is Kanye West’s second project with Nike Sportswear. The first Yeezy was introduced in 2009 (hope you remembered that proceeds went to a charity of Kanye’s choice) and has since created an indomitable legend in such a short period of time, causing an increased excitement about the the second Air Yeezy. Built on the Air Tech Challenge II outsole with design inspiration gathered from other classic Cross Training silhouettes, the Air Yeezy 2 draws upon the animalistic appeal with the anaconda-textured leather and reptilian-inspired spikes along the heel, but also serves true function as unnecessary padding was removed and the tongue and collar are both comfortable and breathable. Clearly, the shoe is slimmer and a bit lowered compared to the original Air Yeezy, as it was tailored to fit Kanye’s foot and designed for comfort and movement.

One of the highlight details of the Air  Yeezy 2 is the selection of materials; a luxurious combination of rich leather, rugged ballistic nylon, and soft nubuck complete an awe-inspiring package of high-end feel. The added details refer ancient civilizations, like the emblem of Horus on the tongue, the hieroglyphics that spell out ‘YZY’, and ‘lace-lock’ holes that spell out the Roman numeral ‘II’. The Nike Air Yeezy 2 will release globally on June 9th at select retailers and will be very limited in number, so continue reading for these official detailed images and stay tuned for more updates regarding the release of what is surely one of the best sneaker releases of 2012.

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Jordan Son Of Mars – Air Yeezy ‘Grammy’ Customs By The Wolfstein

May 23rd, 2012 by | 25 comments

jordan son of mars grammy 1 Jordan Son Of Mars   Air Yeezy Grammy Customs By The Wolfstein

Jordan hybrid sneakers are always under the careful scrutiny of purists of the brand, but surprisingly, the verdict on the Son Of Mars was reached rather quickly upon its debut release in February. A similar release known as the Rare Air of 2010 was, for lack of a better word, a flop, which made the popularity of the Son Of Mars are ‘suprise’. With a nice crop of upcoming releases on the way, like the ‘Bred’, the ‘Bordeaux’, and the new ‘Grey/Gold/Blue’, the Son Of Mars is staying put, but Mache Customs proved, with his sick Air Yeezy Customs, that perhaps the right colorway was all the shoe needed.

Today, we get a look at another Son Of Mars custom inspired by the Air Yeezy –  the unreleased sample colorway worn by Kanye during his 2009 performance at the Grammy Awards. Done by Brian ‘Wolfstein’ Villanueva, this Mars x Yeezy custom adopts a similar tonal black upper, but with grey hits on the midsole, a hint of red on the outsole, and a powerful glow-in-the-dark toe, illuminating a refreshing blue glow. We’ve got a detailed gallery of this great custom work just below, so if you want to get a jump on some of Wolfstein’s crazy custom projects, follow Brian Wolfstein Villanueva on Twitter to be on top of his projects and let us know what you think of the Son Of Mars Air Yeezy’ Grammy’ customs below!

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Sneaker Free Market South Korea – Event Recap

May 2nd, 2012 by | 49 comments

street dreams sole exposition sneaker free market Sneaker Free Market South Korea   Event Recap

Did you catch the event recap of the Sneaker Freaker Swap Meet? It’s definitely worth a look if you want to get a look at sneaker scenes on the other side of the world, but before you head over there, check out another event on the Eastern Hemisphere – the Street Dreams x Sole Exposition ‘Sneaker Free Market’ in South Korea. One of the main attractions at the event was an amazing showcase of customs sneakers done by a collective called The Creakers, who completed a sick Nike Air PR1 x Air Yeezy ‘Net’ custom (complete with a glow-in-the-dark outsole and upper). Another custom worth checking out was the Air Jordan XI with the white/black zebra-like print (or like the Daktari Dunk Lows from a decade ago). Flip through the gallery below and let us know which customs you like best! Photos: IST

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Jordan Son Of Mars ‘Son Of Yeezy’ Customs By Mache – New Images

April 10th, 2012 by | 24 comments

jordan son of mars son of yeezy customs mache 7 Jordan Son Of Mars Son Of Yeezy Customs By Mache   New Images

Some sneaker custom ideas are stories that write themselves, like Mache Customs’ Jordan Son of Mars ‘Son of Yeezy’ that we first showed you yesterday. Mache states that “from the moment I saw pics of the Son of Mars release, I knew I was going to try this’, citing the Air Jordan midsole, bulky midfoot strap, padded ankles, and translucent sole. While the Son of Mars and Air Yeezy don’t exactly share the same DNA, they undeniably share some similarities – perhaps the folks over at Jordan Brand had the Yeezy in mind when coming up with this hybrid model. As you can clearly see, Mache used the Black/Pink Air Yeezy as the inspiration for the colorway, going as far as adding glow-in-the-dark treatment to the outsole, giving the strap a glossy patent-leather-like appeal, and etching in the Yeezy ‘Y’ logo onto the heel. These are currently a 1-of-1, but let’s hope that Mache will pump out a few more of these (and in the other Air Yeezy colorways too!). More viewings of the Jordan Son of Mars ‘Son of Yeezy’ below, so take a look and stick with Sneaker News for more updates. Thanks to Mache for the pics!

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