New York City is a mecca for many things. Basketball – check. Cultural diversity – for centuries. Art and music – you’ll find it everywhere. Skating – darn right. Over the last decade, Nike Skateboarding has enjoyed a meteoric rise from one of the most followed ‘cult’ sectors of the Swoosh to a rock-solid roster of Action Sports superstars, but the ‘how they got there’ hasn’t been much explored.
Nike Skateboarding kicked off a day-long exploration of the NYC skating scene by way of personal tours guided by the Nike Skateboarding team, giving the media an unforeseen insight into the daily routines of the skating stars while revealing some of their beginnings into the sport and how they came to join forces with Nike. We started at the Wythe Hotel in Williamsburg, Brooklyn, took in a show at the Coleman Skate Park under the Manhattan Bridge, and finished off the day with a sick showcase and Nike Eric Koston 2 unveiling in the Chinatown/Financial District border. Continue on for a recap of the day’s events, a chat with Stefan Janoski, and an interview with Eric Koston and Koston 2 designer Shawn Carboy below.
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