Nike Hyperdunk 2012

Nike Hyperdunk 2012

Nike Hyperdunk 2012 Point 5

LunarLon cushioning and exposed Flywire cables make the upcoming Hyperdunk reboot differetn from all its predecessors; what would happen if Nike Basketball produced a similar...

By Aaron Hope June 8, 2012
3422

A Look Inside Nike+ Basketball Technology

Just how does Nike+ Basketball measure your mind-blowing eight-inch vertical? The unveiling of the revolutionary Nike+ technology proved that Nike is driven solely by a...

By John Kim March 1, 2012
7466

Nike+ Innovation Summit B Roll

“You know, this is really our obsession as this company. It’s what we’re most passionate about.” – Mark Parker, CEO Innovation is the driving force...

By John Kim February 23, 2012
1696

Nike Unveils USAB Hyper Elite Uniforms + Footwear

Nike’s history at the Olympic Games has been impressive to say the least; a look at the Team USAB ‘Dream Team’ Collection from just a...

By John Kim February 21, 2012
31147