Browsing the "Toren Orzeck" Tag

Nike ACG Retrospective

November 15th, 2011 by | 7 comments

nike acg retrospective 1 Nike ACG Retrospective

Nike All Conditions Gear was born out of a desire to examine the sporting world outside of hardwood, grass/astro-turf, or a paved running track. ACG exemplified Nike’s explorative attitude, personified by the 1981 releases of the Magma, Approach, and Lava Dome, and in 1989, ACG became official; many of Nike ACG’s greatest designs were the result of a collaborative process behind the brand’s most famed designers and engineers like Tinker Hatfield, Toren Orzeck, and Peter Fogg, and in the thirty years of its existence, ACG has traveled the indirect path from outdoor-performance to cult worship. Shoes like the Air Mowabb paved the way for contemporary ACG designs like the Ashiko Boot and the Lunar Macleay, which, like the early ACG models, were intended to tear up Earth, but have also landed on the pedestal of those who consider ACG the utmost in design excellence. Want to learn more? Check out vintage ACG print-ads below and take a look at Crooked Tongues’ Gary Warnett’s full article to study up on one of the most historic wings of Nike history.

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