October 8, 2013 BY Aaron Kr. / 6
SN: Was it the plan from the beginning to break up the release to be split into two parts like the movies?
Jason: When a concept is solid from the start, I feel a lot of decisions fall into place rather quick, as evidenced even in the fact that we have chosen 10.10.13 as it’s release date.
Bernie: There were several production and logistical factors that needed to be worked out with Asics, but the timing did work in that we were able to follow the breakdown like the villians killed in each movie. Like I said before, the timing of this entire project was just destined!
Jason: Plus we were excited and willing to wait a bit, when Asics opened us up to the opportunity of working with shoes that had never been retro’d until now – the GT Cool, Gel Epirus, and the Gel Lyte V. But destiny surely plays a huge part.
SN: Any idea if a certain legendary director is aware of your homage, and are there any plans to send him a set?
Bernie: That would be a firm negative. From the beginning, we were asked to tread lightly and maintain all promotion to be as indirect as possible. Legal issues always present roadblocks for conceptual sneaker designs, but that’s part of the fun – being kept on your toes and thinking in a non-linear way to find solutions.
Jason: However, if I had the opportunity to send him a set, I would in a second. That man is a god to me.