The Man Behind Nike SB’s Success Shares Rare SB Dunk Samples On Instagram
Sandy Bodecker’s storied history at Nike dates back to 1982 when he joined the brand as a footwear wear-test coordinator. Since then, he’s held various positions within the brand and currently serves as the VP of Global Design, but perhaps the role that was the most influential to sneaker culture was with Nike SB. In 2001, he was named the General Manager of the new Nike Skateboarding category; SB Dunks were a major driver of sneakerhead hype and the success of Skate category as a whole.
There’s no question that Sandy has some SB Dunk gems in his personal stash, and a quick glance at his Instagram page reveals a never-before-seen “Logo” Dunk, a pair of Highs made for Ichiro, and more. As Nike SB continues its #15YearsOfDunk celebration, Sandy will most definitely unearth more gems. Check out some of the gems below.