Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
N. HOOLYWOOD Reunites With New Balance For Two 247 V2 Colorways
With 2018 coming close to its end, New Balance has begun pulling out all the stops, ushering in many notable collaborations with the likes of...
White Mountaineering and adidas To Releases Two Terrex Models
The often overlooked Japanese label White Mountaineering has made quite a name for itself in its many releases with the adidas sportswear house. Joining the...
mastermind Japan And Converse To Drop Jack Purcell Collaboration Next Weekend
After combining for an alternative take on the classic Chuck Taylor last year, mastermind and Converse are joining forces again for a collaborative low-top Jack...