Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The JJJJound x BAPE STA Is Releasing On February 5th
Late last year, just days before Christmas, JJJJound teased their upcoming collaboration with A BATHING APE, which saw the BAPE STA clad in the Montreal...
END And Salomon’s First Collaborative Sneaker Is Inspired By The Grueling Marathon Des Sables
With END and Salomon‘s first-ever collaboration, the two are taking the XT-Wings 2 to the Sahara desert, preparing the shoe for the Marathon Des Sables,...
A BATHING APE Rings In The “Year Of The Tiger” With The ROAD STA And SK8 STA
Lunar New Year is just around the corner. And just as Nike, adidas, and the like are beginning to celebrate, so, too, is A BATHING...
PUMA Effectively Joins The DCEU With Their Collaborative Justice League Collection
These days, comic book characters are now an everyday part of conversation, no longer the nerdy hobby they were once considered years prior. And while...
Raekwon, Foot Locker And Diadora Kick Off “Community Linx” Initiative With Two N9002 Colorways
On August 1st, 1995, Raekwon dropped his debut studio album as a solo artist, “Only Built 4 Cuban Linx.” Although the then-25-year-old had garnered attention...
FEATURE Concludes “High Roller” Saucony Collaboration With The Shadow 6000 “Chocolate Chip”
Since 2010, FEATURE has been a staple within Las Vegas’ streetwear, high fashion and sneaker scene. Four years after its founding, the boutique dove into...
Pharrell’s adidas Humanrace Sičhona “Shock Yellow” Releases On January 28th
As Pharrell Williams and company gear up to help NIGO drop one of the most star-studded albums in recent memory, the Virginia-native and his Three...
Notre Highlights Popular Cafe Drinks With Their Vans OG Style 36 LX Collaboration
While Notre has gained prominence in the boutique retailer scene over the last few years for its fine curation of product, their identity lies within...
KASSL Editions Wraps The ASICS GEL-1090 With Melting, Protective Covers
Despite being one of ASICS’ most affordable models, the GEL-1090 has joined the likes of high-end brands ROKH and Andersson Bell. And soon, it’ll continue...