Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
adidas Y-3’s Take On The Gazelle Features Premium Suede In Off-White And Black Tones
It’s no secret that the Three Stripes is pushing the adidas Gazelle model well into 2023. In addition to its own reworked versions of the...
J Balvin’s Air Jordan 2 Collaboration Kicks Off Hispanic Heritage Month, Champions Mental Wellness
José Álvaro Osorio Balvín – known internationally as “J Balvin” – has made history more than once in his 37 years of life. Recently, the...
Nike Continues To Celebrate Jackie Robinson’s Game-Changing Legacy With The Air Griffey 1 Baseball Cleat
It’s been 75 years since Jack “Jackie” Roosevelt Robinson broke professional baseball’s color barrier in the United States of America. To celebrate the occasion, NIKE,...
The SNS x New Balance 991 “Secret Colorway” Is Available Now
As evidenced by Aimé Leon Dore’s Spring/Summer 2022 lookbook, the New Balance 991 is positioned to have a breakout year. Although much of its 20th...