That name’s hot . . .  I might change my name: LeBron Rio-Ferdinand James

From his ‘The LeBrons’ commercial series to the way he cracks teammates up with their pre-game ‘photography’ routine and hostin gthe ESPYs, we already knew LeBron James was a funny guy.  In this interview series with Rio Ferdinand of #5 Magazine, King James puts a humourous slant on a few of his favourite things: the new Nike Air Max LeBron VII (7) (shown in the film in what we can assume from Ferdinand’s accent is the London edition of the City Pack), his all-time starting 5 and even his boy Jay-Z.  Enjoy the video posted above and check two more after the jump.  via SF//#5 Magazine

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Lebron James and the Cleveland Cavailers have gotten off to a sluggish start this 2009-10 NBA Season but they finally took home their first Win this past Saturday at Quicken Loans Arena. Lebron also showed off the White, Black, and Varsity Red colorway of his seventh signature shoe from Nike Basketball, the Nike Air Max Lebron VII. This was the first time we’ve seen Lebron in this particular colorway of the Lebron VII this NBA Season.

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The Red Carpet edition of the Air Max LeBron VII has already been previewed a few times, but we keep learning more about the shoe and seeing great new images, so it’s only right that we bring them your way. This latest set of pics gives us some crisp views of the shoe and some nice close-ups, but more importantly, we get our first peek at the alternate Hot Red laces that will be included with this fresh upcoming NFW (No Flywire) version of the shoe. The Red laces definitely give the shoe a much bolder look and draw more attention than usual to the name tabs that appear as built-in dubre substitutes. Thanks especially to the Black woven section of the upper, these kicks definitely sport a more stylish, street-friendly look than some of the other colorways, but of course it will be up to you to decide where and how to wear them when they hit stores some time in the near future. Specific release info is still unclear, but we’ll keep you posted, and make sure to check out a bunch of nice detailed images after the jump in the meantime . Via NikeLeBron.

Style: 383578-101
Color: White/Black-Baltic Blue

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Last year’s ‘triple black’ Nike Zoom LeBron VI (6) was dubbed ‘Batman’ because of its dark look coinciding with a wave of support for the modern classic The Dark Knight.  It’s only natural to see the Air Max LeBron VII (7) in black especially considering King James himself pushes a dark-as-night Rolls Royce Phantom, just as natural to nickname these the ‘Phantoms’. 

These drop the metallic gold accents we saw on an earlier preview in favor of a mix of metallic silver and a darker, pewter-like metal.  Then again, it wouldn’t be too much of a stretch to see both hit retail shelves, especially considering the overwhealming similarities of the various City Pack releases.  As for the joints above, they’re going to drop on Thursday, December 17th at Foot Locker and House of Hoops stores, so you’ll have just enough time to get em wrapped up and under the tree.

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The 2009-10 NBA Regular Season kicked off two nights ago as the Los Angeles Lakers claimed their 2008-09 NBA Champioship Rings before facing the other L.A. team at the Staples Center. Kobe Bryant along with a number of other Lakers’ players all wore the Nike Zoom Kobe IV in the 4 Rings colorway. A number of player’s around the league were also seen in the new Nike Basketball Hyperize. Some notable shoe’s that were spotted between Opening Night and last night were Lebron’s Nike Air Max Lebron VII in Black and Gold. Phoenix Suns’ Point Guard, Steve Nash, was seen wearing a new pair of Nike Basketball’s Cradle Rock Low’s. And of course the Jordan Brand athletes, Ray Allen, Joe Johnson, and the offseason “acquisition” Dwyane Wade were all seen in various new Jordan Brand sneakers.

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With the season all of two games old, it’s only natural to see the lowtop version of LeBron James’ seventh signature sneakers.  Wait, what?  It’s too early to declare Cleveland’s season ‘over’ after a 0-2 stumble out the gate, but our increasingly in-depth coverage means it’s not too early to see the Nike Air Max LeBron VII (7) Low in two simple colourways.  There’s the white and black pair with red accents we saw a sample of while back along with the must-use combo of white and metallic silver (plus a gum sole!).  Take a look at detailed photos of both after the jump and stick with Sneaker News for updates on all LeBron James sneakers.  via FC.T

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We have given you plenty of Information on the Nike Air Max LeBron VII shoe, which recently dropped this past weekend in the White/Black/Varsity Red colorway, but now we have some more detailed images on the White/Midnight Navy/Varsity Red version, as well as the official release info. If you passed on the first colorway to hold out for these, be advised that this version of the Nike Air Max LeBron VII is scheduled to hit stores Wednesday November 25th. via Footlocker

Release: 11/25/2009
Style: 375664-111
Color: White/Midnight Navy-Varsity Red

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When Jay-Z’s The Blueprint 3 Tour hit Cleveland, Ohio, some of Cleveland’s most notable residents showed up to the concert including the Cavaliers biggest offseason acquisition, both literally and figuretively, Shaquille O’Neal, as well as the King, Lebron James. N.E.R.D.’s Pharrell brought Lebron on stage during their set and while Pharrell might have ditched his Nike’s for some New Balance shoes, Lebron was spotted in a pair of the recently launched Nike x NITRO MICROPHONE UNDERGROUND Air Force 1 High Premium’s. via BBC/Ice Cream Blog

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