Reebok ATV 19+
January 23rd, 2013 by John K. | 35 comments
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At one point, Reebok was the ultimate footwear powerhouse, owning the rank as the #1 athletic footwear brand in the world. That was back in the 80′s, but since then, a steady decline in creativity and design combined with Nike’s steady dominance in all aspects of sport/exercise has led to a new phase of the brand – that is, being completely owned by another. adidas, of course, purchase the brand for $4 billion in 2006, and after what seemed like nearly a decade of silence, Reebok’s made some noise in the Running/Training category with with Zig, Realflex, and ReeTone (and their popular bootylicious adverts) – as well as a complete overhaul of Reebok Classics.
Still, Reebok has yet to experience any rapid growth. In fact, their U.S. market share decreased from 8% to 7%, but that’s because the brand lacked a true highlight that enabled it to compete with higher-priced shoes from other brands in the category. The Reebok ATV 19+ changes that thanks to its funky design inspired by a Reaction Ball (used for hand-eye coordination exercises), and with its knobby outsole design, the ATV 19+ is truly an all-terrain athletic shoe. With MMA superstar and actor Quinton “Rampage” Jackson behind the shoe, does Reebok have a knockout blow in the works? The Reebok ATV 19+ is set for a release in February at a retail price of $140, so check out the images and video below and let us know what you think.
Photos: complex/fastcompany
I think the inspiration for this shoe is the micro organism that can survive in space called the water bear (aka: tardigrade)
octopus
RealFlex=Frees
Primeknit=Flyknit
This junk=Shox
How long before we start seeing silly versions of Flywire or Lunarlon in addidas/Reebok shoes?
what's funny is this is the same type of reaction when nike jammed springs on the bottom of their shoes or when mizzuno cut the sole out and made it all wavy. I'm not saying those are the Jammy Jam but damn, give em a chance before you go popping off at the mouth.
Look at all da teats on these things... I don't kno why but I wanna drink sum milk all of a sudden LOL
They don't look comfortable, but I assume they are.
the sketch of these will have cow teats illustration, lol
...I'd just like to try them on to see what they feel like.
nipple shoes..
I heard these don't feel as weird as they look but this is another gimmick by Reebok. Something to try to shock you. I understand thinking out the box but c'mon man.
I see a new record on broken ankles....how in the world Reebok gave a budget to built this? Clearly they are not in touch with earth at all....
@goks_ @Shnicla_boj Looks like an alien with boobs!
I want to stab myself in the eyes
looks like something that came from the amazon, i wouldn't wear it, might eat my feet or something.....
clearly, these are a joke. Junk shoes from a dying brand that doesn't understand what the community wants. I know the Iverson retros are nice. The OG Answer was amazing and innovative. The Reebok classics were cheap at $30 a pop and came in every colorway imaginable but these, and the jokesters that are 'representing' the brand. Unbelievable and Uninspiring. As a consumer I laugh when I see shit-talking Rick Ross (former security guard) and Khaled (doesn't get the 'DJ' title) and now puke-spitting Rampage (when is the last time he actually won a fight) trying to push Reeboks on the young folk. Really, the only retros worth copping are Questions, Instafurys, and Court Pumps. All the other stuff, gtfo. Reebok would do themselves a favor and see what ppl really desire. I feel Bok should just go back to the drawing board cuz Nike is really doing it now, and that is something I'm not proud to acknowledge
@NuttyKicks u can say that again
SHIT HERE LOOKS LIKE A GANG OF BELLY-BUTTONS!
Reebok just lost it.
Shit just don't look right....wtf going on
I just threw up in my mouth a little
you never go full retard
I feel like this would be super unstable
look like a bunch of fuckin tumors. ol' cancer shoes.
>_< my eyyyyyess they buuurrnnnnn
So now Reebok copies Nike Shox. Cause that's really all this is; Shox with no sole.
@Nick_II_Quick lmao werd
these look weird and ugly! look like those nipples hanging from under a cow! i wouldn't wear these. the zig zag was lame, this is just horrible
@dopeman978 Those are called utters my good sir.
@Alecks is udders my good sir.
@Enrik @Alecks you are utterly correct my good sir.
@Alecks Yea utters lol! Thanks good sir