Direct Descendants: The 360 Air Max Era
Regular Nike Sportswear releases keep classic Max runners front and center as the foundation of Beaverton’s heritage lineup. Favorites the likes of the Air Max 1 and 95 have retroed in the original colorways several times along with countless new pairs that pop up seemingly every week. NSW’s Air Max line still runs up through the 97 for most parts of the world and includes the occasional Air Max Plus over in Europe, which has the curious effect of making some of the newer pairs relatively less known.
The Air Max 2009 as of this writing is the only one of the 360-degree Max runners to have returned to store shelves, so you might not be familiar with the progression from that first truly full-length Air bag through today’s Flyknit Air Max and Air Max 2014. With that in mind, let’s take the opportunity to look back over the past decade or so of Nike Air Max Running flagships, as we track the more recent evolution of the ‘History of Air’ by way of our new Direct Descendants series.