Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Marvel x Reebok Night Storm HLS “Venom”
Unveiled about a month before the annual San Diego convention, Reebok’s collaboration with the Marvel Universe hit retailers just after Comic Con 2012. But as...
Marvel x Reebok Pump Omni Lite HLS “Red Skull”
Reebok’s collaboration with Marvel Comics is just one of many reasons people are starting to really believe the Vector brand is ‘back’. Colorways ranging from Wolverine...
Marvel x Reebok Pack
Reebok and Marvel Comics have been collaborating on Spider-Man sneakers for a while now, but this upcoming collection is a reminder that in the ten years since...
Marvel x Reebok Blast “Chamber”
While he’s not as famous as Wolverine or Captain America, the latest Marvel hero to grace an RBK collaboration is arguably the best fit for...
Marvel x Reebok Pump Omni Lite “Deadpool”
Among the pairs from the Marvel Comics x Reebok collection we’ve seen to date Deadpool here has gotta be the least known character to the...